Roblox

1 month ago

Senior Growth Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 3 hours agoStatus: Live

Job Summary

Senior Growth Marketing Manager at Roblox leads cross-functional growth programs spanning user acquisition, activation, retention, and monetization. You’ll oversee multi-million-dollar ad budgets across Google, YouTube, Meta, TikTok, and more; partner with Data Science, Product, and Engineering to shape onboarding and personalization; and build scalable testing frameworks to drive incremental business impact.

Location: San Mateo

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Manager level

Key Responsibilities

•Lead end-to-end growth initiatives across user acquisition, reactivation, paid influencer, and product-led growth programs.
•Manage and optimize multimillion-dollar marketing investments across ad platforms including Google, YouTube, Meta, TikTok, Apple Search Ads, DSPs, and emerging channels.
•Identify and validate new growth opportunities through structured experimentation and rapid iteration.
•Partner with Product, Engineering, Design, and Data Science to improve onboarding, activation, retention, and monetization.
•Build repeatable testing frameworks that accelerate learning across audiences, creative, channels, and product experiences.

Pay and Benefits

Salary: USD 176,450 - 216,160 annually

Equity and Bonus:Equity

Perks:Equity

Key Requirements

•8+ years of experience in Growth Marketing, Product Growth, Performance Marketing, or related disciplines at a high growth consumer technology company.
•Advanced SQL proficiency and experience working directly with large datasets.
•Deep understanding of experimentation methodologies, incrementality measurement, attribution, cohort analysis, and causal inference.
•Experience managing large-scale paid media budgets ($10M+ annually).
•Ability to independently identify insights, quantify opportunities, and make data-driven decisions.

Experience:8+ yearsGamingConsumer technologyCreatorsOnline communities

Skills:CommunicationCollaborationProblem-solvingStakeholder managementLeadership

Languages:English

Tech Stack:SQLAIMachine learningGoogle AdsYouTubeMetaTikTokApple Search AdsDSPsData sciencePersonalizationCohort analysis

Company Brief

Roblox

Operates an online platform for user-generated games and virtual experiences, enabling creators to build, publish, and monetize interactive 3D experiences for a global community of players.

Industry: Gaming

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: San Mateo, United States

Founded: 2004

Website LinkedIn

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Roblox

1 month ago

Senior Growth Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 3 hours agoStatus: Live

Job Summary

Location: San Mateo

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Manager level

Key Responsibilities

•Lead end-to-end growth initiatives across user acquisition, reactivation, paid influencer, and product-led growth programs.
•Manage and optimize multimillion-dollar marketing investments across ad platforms including Google, YouTube, Meta, TikTok, Apple Search Ads, DSPs, and emerging channels.
•Identify and validate new growth opportunities through structured experimentation and rapid iteration.
•Partner with Product, Engineering, Design, and Data Science to improve onboarding, activation, retention, and monetization.
•Build repeatable testing frameworks that accelerate learning across audiences, creative, channels, and product experiences.

Pay and Benefits

Salary: USD 176,450 - 216,160 annually

Equity and Bonus:Equity

Perks:Equity

Key Requirements

•8+ years of experience in Growth Marketing, Product Growth, Performance Marketing, or related disciplines at a high growth consumer technology company.
•Advanced SQL proficiency and experience working directly with large datasets.
•Deep understanding of experimentation methodologies, incrementality measurement, attribution, cohort analysis, and causal inference.
•Experience managing large-scale paid media budgets ($10M+ annually).
•Ability to independently identify insights, quantify opportunities, and make data-driven decisions.

Experience:8+ yearsGamingConsumer technologyCreatorsOnline communities

Skills:CommunicationCollaborationProblem-solvingStakeholder managementLeadership

Languages:English

Tech Stack:SQLAIMachine learningGoogle AdsYouTubeMetaTikTokApple Search AdsDSPsData sciencePersonalizationCohort analysis

Company Brief

Roblox

Operates an online platform for user-generated games and virtual experiences, enabling creators to build, publish, and monetize interactive 3D experiences for a global community of players.

Industry: Gaming

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: San Mateo, United States

Founded: 2004

Website LinkedIn