Principal Product Manager - Journey & Orchestration

GEICO
San Francisco, Palo Alto, San Jose, Seattle
Workplace: HybridFull timeUSD 146,575 - 229,600 annuallyFunction: Product ManagementExperience: 8+ yearsEducation: bachelorsSkills: ["Communication","Leadership","Problem-solving"]

Lead the vision, strategy, and roadmap for GEICO’s customer engagement journey and cross-channel orchestration. Own the journey builder, lifecycle logic, and AI-assisted orchestration to simplify workflows, test via simulation, and drive measurable improvements in engagement, channel performance, and launch velocity across an enterprise-scale platform.

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FursaFursa
GEICO
GEICO
3 months ago

Principal Product Manager - Journey & Orchestration

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Source: Company careers pageValidated by: Fursa AI
Status: Live

Job Summary

Lead the vision, strategy, and roadmap for GEICO’s customer engagement journey and cross-channel orchestration. Own the journey builder, lifecycle logic, and AI-assisted orchestration to simplify workflows, test via simulation, and drive measurable improvements in engagement, channel performance, and launch velocity across an enterprise-scale platform.
Location: San Francisco, Palo Alto, San Jose, Seattle
Workplace: Hybrid
Employment Type: Full time
Job Function: Product Management
Seniority: Sr. Manager level

Key Responsibilities

  • •Define the vision, strategy, and roadmap for journey and orchestration across the customer engagement platform.
  • •Own the journey builder, lifecycle logic, and cross channel orchestration workflows for email, SMS, push, and emerging channels.
  • •Connect roadmap priorities to engagement outcomes, including launch velocity, journey performance, and customer experience quality.
  • •Define platform patterns that integrate orchestration with audience, content, and delivery capabilities.
  • •Drive simulation, preview, and validation experiences that help teams test journeys before activation.

Pay and Benefits

Salary: USD 146,575 - 229,600 annually

Key Requirements

  • •8+ years of product management experience, with at least 3 years in journey orchestration, campaign workflow, marketing automation, or customer engagement
  • •Experience delivering complex workflow or orchestration products at enterprise scale
  • •Strong understanding of journey design, lifecycle logic, and marketing operations
  • •Demonstrated ability to simplify and automate complex product workflows
  • •Bachelor’s degree or equivalent practical experience
Experience:8+ yearsCustomer engagementMarketing automationEnterprise software
Education:Bachelor's
Skills:CommunicationLeadershipProblem-solving
Languages:English
Tech Stack:EmailSMSPushAI

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

GEICO
GEICO is a major US auto insurer offering personal auto policies, roadside assistance, and insurance products through direct-to-consumer channels and agents. Known for competitive rates and national advertising, it operates as a subsidiary of Berkshire Hathaway.
Industry: Insurance
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Established Company
Headquarters: Chevy Chase, United States
Founded: 1936
WebsiteLinkedIn