Lead Product Manager, Enterprise Services Management

Asana
Vancouver
Workplace: HybridFull timeCAD 211,000 - 240,000 annuallyFunction: Product ManagementExperience: 10+ yearsSkills: ["Customer obsession","Technical fluency","Go-to-market instincts","Cross-functional collaboration","Communication"]

Own the 0→1 strategy for Asana’s Service Management business, defining a 3-year roadmap and “right to win” based on AI agents, automations, and deep workflow integrations. Partner directly with customers to validate pain points and shape MVP scope, iterative roadmaps, and measurable outcomes. Build and launch an AI-native MVP with engineering and UXR, and drive GTM across Sales, Channel, PMM, and CS for positioning, pricing, packaging, and early lighthouse accounts.

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FursaFursa
Asana
Asana
20 hours ago

Lead Product Manager, Enterprise Services Management

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Last checked: 7 hours agoStatus: Live

Job Summary

Own the 0→1 strategy for Asana’s Service Management business, defining a 3-year roadmap and “right to win” based on AI agents, automations, and deep workflow integrations. Partner directly with customers to validate pain points and shape MVP scope, iterative roadmaps, and measurable outcomes. Build and launch an AI-native MVP with engineering and UXR, and drive GTM across Sales, Channel, PMM, and CS for positioning, pricing, packaging, and early lighthouse accounts.
Location: Vancouver
Workplace: Hybrid
Employment Type: Full time
Job Function: Product Management
Seniority: Mid level

Key Responsibilities

  • •Drive 0→1 strategy and product vision by defining a 3-year product strategy for Asana’s enterprise service management business, including differentiation through AI agents, automations, and workflow integrations.
  • •Partner deeply with customers to validate pain points, co-develop workflows, and translate insights into MVP scope, an iterative roadmap, and measurable outcomes.
  • •Build and launch an AI-native MVP with engineering and design/UX research teams, prioritizing capabilities that solve real customer problems and ensuring reliable AI systems.
  • •Drive cross-functional GTM with Sales, Channel, PMM, and CS on positioning, pricing, packaging, early lighthouse accounts, and channel partner migration/onboarding experiences.
  • •Operate with startup-level hustle—break down ambiguous problems, ship iteratively, validate quickly, and learn from real usage to advance the 0→1 stage.

Pay and Benefits

Salary: CAD 211,000 - 240,000 annually
Perks:Wellness StipendRetirement

Key Requirements

  • •10+ years of Product Management experience building AI-driven platforms, automation systems, service workflows, or enterprise SaaS products.
  • •Experience shaping AI agentic workflows, IT/service automation tools, or adjacent enterprise SaaS products (multi-agent systems and LLM-powered workflows are a plus).
  • •Strong 0→1 product building experience, including incubating and scaling new products with high urgency and resourcefulness in ambiguous environments.
  • •Technical systems thinking with comfort going deep on architecture, flows, integrations, identity systems, workflow engines, and AI agent behavior.
  • •Customer-centric approach—thrives in customer conversations and translates qualitative insights into product decisions.
Experience:10+ yearsEnterprise SaaSAIAutomationService workflows
Skills:Customer obsessionTechnical fluencyGo-to-market instinctsCross-functional collaborationCommunication
Languages:English
Tech Stack:AI agentsAutomationsLLM-powered workflowsMulti-agent systemsWorkflow enginesIdentity systems

Company Brief

Asana
Asana provides a work management platform that helps teams coordinate, track, and manage tasks, projects, and workflows. It offers collaboration, task tracking, automation, and reporting tools for organizations of all sizes.
Industry: Enterprise Software
Company Size: Enterprise (1,001+ employees)
Revenue: USD 500M to 1B
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: San Francisco, United States
Founded: 2008
Glassdoor
Glassdoor: 4.2
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