Field Marketing Manager - Nordics/Benelux

Cyera
Amsterdam, Germany, Austria, Switzerland
Workplace: RemoteFull timeFunction: Marketing & GrowthEducation: bachelorsSkills: ["Results-oriented","Performance measurement","Analytics","Communication","Cross-functional collaboration"]

Own integrated, multi-touch field and channel marketing programs across the DACH region (Germany, Austria, Switzerland), aligning campaigns with territory plans, sales objectives, and pipeline goals. Plan and execute high-impact events, co-marketing initiatives, and digital demand-generation programs with measurable ROI. Localize messaging for regional relevance (including German-language adaptation), coordinate lead follow-up with sales/BD, and analyze performance metrics to optimize engagement, conversion, velocity, and return.

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FursaFursa
Cyera
Cyera
23 hours ago

Field Marketing Manager - Nordics/Benelux

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Last checked: 6 hours agoStatus: Live

Job Summary

Own integrated, multi-touch field and channel marketing programs across the DACH region (Germany, Austria, Switzerland), aligning campaigns with territory plans, sales objectives, and pipeline goals. Plan and execute high-impact events, co-marketing initiatives, and digital demand-generation programs with measurable ROI. Localize messaging for regional relevance (including German-language adaptation), coordinate lead follow-up with sales/BD, and analyze performance metrics to optimize engagement, conversion, velocity, and return.
Location: Amsterdam, Germany, Austria, Switzerland
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Develop and deliver integrated regional marketing programs to build pipeline and brand awareness across the DACH region.
  • •Work with sales leadership and partner teams to align marketing initiatives with territory plans, sales objectives, and pipeline goals.
  • •Plan and manage high-impact regional events (conferences, roadshows, webinars) with logistics, budgets, and post-event follow-up to maximize ROI.
  • •Create and manage co-marketing and partner enablement activities, including toolkits and templates tailored for DACH partners.
  • •Measure and report field and channel marketing performance, optimizing lead follow-up and conversion with sales and business development teams.
Travel: High travel

Pay and Benefits

Perks:Remote WorkHealth InsuranceVisionDentalPaid LeaveHome Office

Key Requirements

  • •Minimum of five years delivering enterprise field marketing and channel marketing programs.
  • •Fluency in German and English (written and spoken), with strong DACH market knowledge.
  • •Highly knowledgeable in demand generation and marketing best practices, with a results-oriented, analytics-driven mindset.
  • •Experience creating multi-touch engagement programs and executing events that drive demand, deal acceleration, and strong attendee experiences.
  • •Experience with content creation and regional/channel plan development, including segmentation analysis, budgeting, and building business cases.
Experience:B2BEnterpriseField marketingChannel marketing
Education:Bachelor's in Marketing or Business
Skills:Results-orientedPerformance measurementAnalyticsCommunicationCross-functional collaboration
Languages:GermanEnglish
Tech Stack:AsanaSalesforceMarketoSplash

Company Brief

Cyera
Provides an AI‑native data security platform that discovers, classifies, and protects sensitive data across cloud, SaaS, databases, AI systems and on‑prem environments to reduce risk and enable secure AI adoption.
Industry: Cybersecurity
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series F
Headquarters: New York, United States
Founded: 2021
Glassdoor
Glassdoor: 4.8
WebsiteLinkedInGlassdoor