Senior Partner Marketing Manager

Hatch
United States
Workplace: RemoteFull timeUSD 106,000 - 198,000 annuallyFunction: Marketing & GrowthExperience: 4-7 yearsSkills: ["Relationship building","Project management","Stakeholder management","Content development","Measurement and optimization"]

Own Hatch’s partner program end to end—serving as the primary connection between Hatch and partner teams. Lead co-marketing and co-sell motions, onboard new strategic partners and integrations, and coordinate partner events and content. Partner across product marketing, content, enablement, and field marketing to build repeatable playbooks, keep partner listings accurate, and optimize partner ROI using referral and pipeline metrics.

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Hatch
Hatch
1 month ago

Senior Partner Marketing Manager

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Last checked: 5 hours agoStatus: Live

Job Summary

Own Hatch’s partner program end to end—serving as the primary connection between Hatch and partner teams. Lead co-marketing and co-sell motions, onboard new strategic partners and integrations, and coordinate partner events and content. Partner across product marketing, content, enablement, and field marketing to build repeatable playbooks, keep partner listings accurate, and optimize partner ROI using referral and pipeline metrics.
Location: United States
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Run the partner program end to end as the main point of contact between Hatch and partners.
  • •Help land new partners by partnering with product marketing and enablement to create collateral used in partner pitches.
  • •Onboard and announce new strategic partners and product integrations across channels, collaborating on integration value propositions.
  • •Plan and execute co-branded campaigns (launches, webinars, ebooks, seasonal offers) and manage partner relationships and enablement.
  • •Track and optimize partner ROI by measuring referral handoffs and improving lead quality from partner activity.

Pay and Benefits

Salary: USD 106,000 - 198,000 annually
Equity and Bonus:Equity
Perks:Health InsuranceVisionDentalParental Leave401kEquityPaid LeaveFlexible Spending

Key Requirements

  • •4–7 years in partner marketing, co-marketing, or related B2B SaaS marketing (product or content).
  • •Build trusting relationships with partner contacts and be comfortable as the face of Hatch.
  • •Strong project management skills to juggle multiple partners and orchestrate deliverables across internal teams.
  • •Develop compelling narratives and campaign angles, and produce or shape content across formats (e.g., webinars, ebooks).
  • •Fluent in partner/campaign measurement and pipeline language (SQOs, referral attribution, co-marketing ROI).
Experience:4-7 yearsB2B SaaSPartner marketingCo-marketing
Skills:Relationship buildingProject managementStakeholder managementContent developmentMeasurement and optimization

Company Brief

Hatch
Hatch builds an AI-driven product intelligence platform that helps product teams discover insights, prioritize features, and generate user-facing content by analyzing product usage, feedback, and data to accelerate product decision-making and roadmapping.
Industry: SaaS
Website