SEO / GEO Content Strategist

Cisco
Washington, Illinois, Colorado, Arizona, Texas
Workplace: RemoteFull timeUSD 120,200 - 152,300 annuallyFunction: Content & Editorial (Writing/Editing)Experience: 8+ yearsSkills: ["Analytical skills","Communication","Leadership","Training"]

Own and execute an enterprise GEO/SEO content roadmap in an AI-first search environment. Define what content is created and how it’s structured, surfaced, and validated so Cisco becomes the authoritative source for generative AI answers and traditional search. Build AI-assisted optimization workflows with human-in-the-loop accuracy controls, drive SEO performance insights via dashboards, and partner cross-functionally to align technical content architecture with brand and product marketing.

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FursaFursa
Cisco
Cisco
1 week ago

SEO / GEO Content Strategist

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Last checked: 10 hours agoStatus: Live

Job Summary

Own and execute an enterprise GEO/SEO content roadmap in an AI-first search environment. Define what content is created and how it’s structured, surfaced, and validated so Cisco becomes the authoritative source for generative AI answers and traditional search. Build AI-assisted optimization workflows with human-in-the-loop accuracy controls, drive SEO performance insights via dashboards, and partner cross-functionally to align technical content architecture with brand and product marketing.
Location: Washington, Illinois, Colorado, Arizona, Texas
Workplace: Remote
Employment Type: Full time
Job Function: Content & Editorial (Writing/Editing)
Seniority: Mid level

Key Responsibilities

  • •Design and execute an enterprise-wide GEO/SEO content roadmap, including identifying opportunities for content creation and refreshes tied to business objectives.
  • •Write high-quality content and manage a pool of writers, providing training and support to influence stakeholders across the organization.
  • •Build and manage an AI-assisted content optimization pipeline with human-in-the-loop workflows to maintain accuracy, tone, and E-E-A-T standards.
  • •Serve as a primary SME on organic search performance and partner with Operations & Intelligence to develop dashboards and translate insights into actionable recommendations.
  • •Conduct continuous competitive intelligence to identify gaps in topical authority and recommend pivots in content strategy.

Pay and Benefits

Salary: USD 120,200 - 152,300 annually
Equity and Bonus:Equity
Perks:Health InsuranceDentalVision401kPaid LeaveLife Insurance

Key Requirements

  • •2 years of hands-on experience creating GEO/AEO content and 8 years of experience in content strategy, SEO, or organic growth in a complex B2B or technology environment.
  • •Deep understanding of E-E-A-T principles and how they apply to technology content.
  • •Proficiency using enterprise SEO platforms such as BrightEdge and Screaming Frog to audit page-level performance, metadata, and crawlability.
  • •Experience using emerging GEO/AEO platforms such as Profound, AthenaHQ, or Scrunch AI.
  • •Strong analytical skills and the ability to communicate search trends to executive stakeholders, with a passion for AI and LLM-based content workflows.
Experience:8+ yearsB2BTechnology
Skills:Analytical skillsCommunicationLeadershipTraining
Tech Stack:GEOAEOBrightEdgeScreaming FrogProfoundAthenaHQScrunch AILLMsMeta RobotsCanonical tagsSchema Markup

Company Brief

Cisco
Global technology company that designs, manufactures, and sells networking hardware, telecommunications equipment, and high-technology services and products for enterprises, service providers, and governments worldwide.
Industry: Networking Equipment
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: San Jose, United States
Founded: 1984
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