Head of Product Growth

DeepL
London
Workplace: HybridFull timeFunction: Marketing & GrowthSkills: ["Stakeholder management","Communication","Cross-functional coordination","Growth mindset","Instrumentation"]

Own product-led growth for DeepL Translate, with an initial focus on media translation. Define and prioritize use cases, build distribution across the DeepL platform (web, browser extension, apps), and design growth loops that expand feature discovery and adoption. Establish a PQL engine with instrumentation and a sales handoff, coordinate with Marketing, Sales/Sales Ops, and Pricing & Packaging, and drive metrics that link product usage to pipeline and revenue outcomes.

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FursaFursa
DeepL
DeepL
3 days ago

Head of Product Growth

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Source: Company careers pageValidated by: Fursa AI
Last checked: 2 hours agoStatus: Live

Job Summary

Own product-led growth for DeepL Translate, with an initial focus on media translation. Define and prioritize use cases, build distribution across the DeepL platform (web, browser extension, apps), and design growth loops that expand feature discovery and adoption. Establish a PQL engine with instrumentation and a sales handoff, coordinate with Marketing, Sales/Sales Ops, and Pricing & Packaging, and drive metrics that link product usage to pipeline and revenue outcomes.
Location: London
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Sr. Director level

Key Responsibilities

  • •Prioritize high-value media translation use cases and build growth loops and the product surface to drive adoption.
  • •Drive media translation distribution within the DeepL platform (web, browser extension, apps) and coordinate with the API/MCP track.
  • •Define what qualifies as a strong PQL for media translation, build instrumentation to detect it, and design a sales handoff.
  • •Design and run feature/product discovery growth plays to expand usage depth and breadth beyond the initial media translation use case.
  • •Coordinate cross-functionally with Marketing (funnel/messaging/PQL feedback), Sales/Sales Ops (PQL handoff), and Pricing & Packaging (strategy and optimization), and own leading metrics.

Pay and Benefits

Perks:Hybrid WorkFlexible HoursAnnual LeaveHealth Insurance

Key Requirements

  • •Build and scale a PLG motion that feeds a sales organization, ideally with direct ownership of PQL definition and handoff.
  • •Hands-on ability to prototype quickly with AI, test with real users, and scale what works.
  • •Experience growing adoption within a consumer/prosumer product (web, extension, or app), not only developer-facing surfaces.
  • •Experience designing growth loops for feature/product discovery and expansion (not just top-of-funnel acquisition).
  • •Comfort operating cross-functionally in a hybrid PLG + SLG model, with strong stakeholder communication across Product, Sales, Marketing, and Engineering.
Experience:AIPLGOpen-source
Skills:Stakeholder managementCommunicationCross-functional coordinationGrowth mindsetInstrumentation
Tech Stack:AIAPIMLBrowser extension

Company Brief

DeepL
DeepL builds Language AI products (DeepL Translator, DeepL Write, APIs and enterprise solutions) that provide high-accuracy translations and writing assistance to businesses and individuals, focusing on privacy, security and enterprise deployment.
Industry: AI & Machine Learning
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series D
Headquarters: Cologne, Germany
Founded: 2017
Glassdoor
Glassdoor: 3.5
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