Field Marketing Manager, SMB and Mid-Market - EMEA

Stripe
Dublin
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 7+ yearsSkills: ["Communication","Leadership","Problem-solving","Collaboration","Strategic thinking"]

Strategic marketing leader responsible for driving SMB and Mid-Market demand generation across EMEA, translating global priorities into locally resonant programs, partnering with regional sales to accelerate pipeline, and measuring impact through metrics and content localization to enable high-velocity revenue growth.

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Stripe
Stripe
6 months ago

Field Marketing Manager, SMB and Mid-Market - EMEA

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Last checked: 5 hours agoStatus: Live

Job Summary

Strategic marketing leader responsible for driving SMB and Mid-Market demand generation across EMEA, translating global priorities into locally resonant programs, partnering with regional sales to accelerate pipeline, and measuring impact through metrics and content localization to enable high-velocity revenue growth.
Location: Dublin
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Define and execute the EMEA marketing strategy for SMB and Mid-Market segments with an emphasis on an Ideal Customer Profiles.
  • •Own key business and revenue metrics throughout the sales funnel, with a strong emphasis on on accelerating pipeline through upsell and cross sell opportunities.
  • •Collaborate with Partner Marketing to create successful co-selling initiatives that extend our reach within the partner and developer ecosystems.
  • •Develop and execute comprehensive full-funnel marketing plans, partnering with digital marketing and demand generation teams to secure high-value deals.
  • •Partner closely with Sales leadership to align account plans, ensure disciplined lead follow-up, and establish trust as a strategic partner.

Key Requirements

  • •7+ years of relevant B2B marketing experience in the EMEA technology market, including specific experience with demand generation and field marketing.
  • •Proven track record of defining and executing B2B marketing strategies that funnel metrics, KPIs, and pipeline generation.
  • •Strong written and verbal communication skills, with the ability to convey complex topics with simplicity to diverse audiences.
  • •Strategic mindset with strong analytical capabilities and a data-driven approach to decision-making.
  • •Deep understanding of full funnel journeys, and marketing technology like Salesforce.
Experience:7+ yearsEMEA technologyB2B marketingFinTech
Skills:CommunicationLeadershipProblem-solvingCollaborationStrategic thinking
Languages:English
Tech Stack:Salesforce

Company Brief

Stripe
Provides payment processing APIs and financial infrastructure for internet businesses. Powers online payments for millions of companies from startups to Fortune 500s.
Industry: Payments
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Scaleup
Valuation: Decacorn (USD 10B+)
Funding: Series E+
Headquarters: San Francisco, United States
Founded: 2010
Glassdoor
Glassdoor: 4.2
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