Marketing Manager

Incubeta
The Hague
Workplace: HybridFull timeFunction: Marketing & GrowthExperience: 3+ yearsSkills: ["Stakeholder management","Collaboration","Organisational agility","Data-driven thinking","Visual storytelling"]

Own Northern Europe marketing and communications strategy across the Netherlands, Germany, Switzerland, and Denmark. Translate the company’s digital value proposition into localized B2B campaigns that drive awareness, nurture pipelines, and generate high-quality leads. Lead content, regional PR, events and partner co-marketing with a strong ROI/KPI focus, coordinating closely with sales and global marketing teams. Use CMS and Google Slides to deliver high-impact assets, and leverage Generative AI tools to scale content and optimize campaigns.

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Incubeta
Incubeta
4 days ago

Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 6 hours agoStatus: Closed

Job Summary

Own Northern Europe marketing and communications strategy across the Netherlands, Germany, Switzerland, and Denmark. Translate the company’s digital value proposition into localized B2B campaigns that drive awareness, nurture pipelines, and generate high-quality leads. Lead content, regional PR, events and partner co-marketing with a strong ROI/KPI focus, coordinating closely with sales and global marketing teams. Use CMS and Google Slides to deliver high-impact assets, and leverage Generative AI tools to scale content and optimize campaigns.
Location: The Hague
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Collaborate with the Managing Director (WCEU) to define, plan, and execute a regional marketing strategy for the Netherlands, Germany, Switzerland, and Denmark.
  • •Translate the brand’s value proposition into localized B2B campaigns and a regional go-to-market approach that drives awareness and generates leads.
  • •Build, curate, and optimize high-performing content to support brand awareness and lead generation across digital channels.
  • •Lead end-to-end planning and execution of regional events and industry sponsorships, ensuring seamless delivery and maximum lead generation.
  • •Run experiments on emerging platforms and formats, using measurable KPIs/ROI to evaluate performance and improve campaigns.

Pay and Benefits

Perks:Health InsuranceAnnual BonusRemote Work

Key Requirements

  • •Minimum 3 years of marketing experience with end-to-end campaign ownership from conception to execution (B2B or digital agency experience is a plus).
  • •Experience executing marketing strategies across multiple distinct regional markets in Northern Europe.
  • •Professional fluency in English; additional fluency in Dutch and/or German is an advantage.
  • •Hands-on experience coordinating and driving ROI from B2B events and external industry sponsorships.
  • •Demonstrated ability to use Generative AI tools (such as Gemini or ChatGPT) in daily workflow to scale content and optimize campaigns.
Experience:3+ yearsB2BDigital agencyDigital marketingMarketing campaigns
Skills:Stakeholder managementCollaborationOrganisational agilityData-driven thinkingVisual storytelling
Languages:EnglishDutchGerman
Tech Stack:Google SlidesGoogle WorkspaceCMSGenerative AIGeminiChatGPTAdobe Creative SuiteSocial mediaGoogle

Company Brief

Incubeta
Global marketing performance agency providing media, data, creative and technology services to help brands drive growth, in-housing and digital transformation across multiple industries and markets.
Industry: Professional Services
Company Size: Large (251 to 1,000 employees)
Revenue: USD 100M to 250M
Growth: Established Company
Funding: Private Equity Backed
Headquarters: London, United Kingdom
Founded: 1995
Glassdoor
Glassdoor: 3.7
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