Senior DR Creative Strategist

Happy Mammoth
Lithuania
Workplace: RemoteFull timeFunction: Administration & Executive AssistanceSkills: ["Creative direction","Data-driven decision-making","Collaboration","Testing"]

Develop and pitch direct-response creative concepts for eCommerce, translating performance insights into clear briefs and actionable creative direction. Partner with designers, video editors, and UGC creators to execute campaigns from brief to finished assets. Run and structure iterative creative tests with documented hypotheses and results, tracking metrics like win rate and baseline hits while adapting messaging for Australia, the U.S., and EU audiences.

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Happy Mammoth
Happy Mammoth
23 hours ago

Senior DR Creative Strategist

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Last checked: 7 hours agoStatus: Live

Job Summary

Develop and pitch direct-response creative concepts for eCommerce, translating performance insights into clear briefs and actionable creative direction. Partner with designers, video editors, and UGC creators to execute campaigns from brief to finished assets. Run and structure iterative creative tests with documented hypotheses and results, tracking metrics like win rate and baseline hits while adapting messaging for Australia, the U.S., and EU audiences.
Location: Lithuania
Workplace: Remote
Employment Type: Full time
Job Function: Administration & Executive Assistance
Seniority: Mid level

Key Responsibilities

  • •Develop and pitch new direct response creative concepts on an ongoing cadence, maintaining a pipeline of fresh angles and hooks.
  • •Write strategic creative briefs that convert performance insights into actionable creative direction.
  • •Partner with designers, editors, and UGC creators to execute concepts from brief to finished assets.
  • •Track and report concept performance (e.g., win rate and baseline hits) and use results to refine future briefs.
  • •Run creative tests with clear hypotheses, document outcomes to build creative intelligence, and adapt messaging for Australia, the U.S., and EU markets.

Pay and Benefits

Perks:Remote WorkPaid LeaveLearning Budget

Key Requirements

  • •Proven experience creating direct response creative concepts for eCommerce brands, with bonus experience in health or supplements.
  • •Track record of consistently generating winning concepts at scale, not only one-off successes.
  • •Strong direct-response copywriting skills, including hooks, angles, and pain-point-led narratives.
  • •Experience briefing and directing designers, video editors, and UGC creators to execute concepts end to end.
  • •Ability to use performance data to guide creative decisions, plus familiarity with testing frameworks and iterative creative tests.
Experience:E-commerceSupplementsHealth
Skills:Creative directionData-driven decision-makingCollaborationTesting
Languages:English
Tech Stack:MetaTikTokYouTubeMotionForeplay

Company Brief

Happy Mammoth
E-commerce company that formulates and sells natural, science-backed supplements and wellness products primarily for women, focusing on hormone balance, digestion, and overall wellbeing via direct-to-consumer channels.
Industry: Direct to Consumer Brands
Company Size: Medium (51 to 250 employees)
Funding: Bootstrapped
Headquarters: Miami, United States
Founded: 2017
Glassdoor
Glassdoor: 4.6
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