Senior Performance Marketing Manager

DeepL
London
Workplace: HybridFull timeFunction: Marketing & GrowthSkills: ["Analytical skills","Project management","Test-and-learn mindset","Cross-functional collaboration","Mentoring"]

Own and scale paid social and paid search programs globally, driving efficient, measurable customer acquisition for SMB and enterprise. Develop channel and full-funnel campaign strategies across regions and products, manage budgets, and continuously optimize using A/B testing and real-time performance signals. Partner on ABM by delivering tailored channel strategy and feeding performance data back to stakeholders, while working cross-functionally with Marketing, Sales, and Revenue Ops on measurement and forecasting.

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DeepL
DeepL
1 month ago

Senior Performance Marketing Manager

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Last checked: 1 hour agoStatus: Live

Job Summary

Own and scale paid social and paid search programs globally, driving efficient, measurable customer acquisition for SMB and enterprise. Develop channel and full-funnel campaign strategies across regions and products, manage budgets, and continuously optimize using A/B testing and real-time performance signals. Partner on ABM by delivering tailored channel strategy and feeding performance data back to stakeholders, while working cross-functionally with Marketing, Sales, and Revenue Ops on measurement and forecasting.
Location: London
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Sr. Manager level

Key Responsibilities

  • •Own and scale paid social programmes across LinkedIn, Meta, Reddit, X and emerging channels, tailoring strategy, audiences and creative by platform.
  • •Own and scale paid search programmes across Google, Bing and other search engines, managing keyword strategy, bidding, ad copy and landing page alignment.
  • •Define and manage channel-level budgets, shifting spend based on real-time performance signals to hit CAC, pipeline and ARR targets.
  • •Plan, launch, manage and optimize full-funnel paid marketing campaigns, including demand generation, ABM, product launches, webinars, events and partner marketing.
  • •Partner on ABM by executing tailored channel strategies for prioritized accounts and feeding performance and conversion insights back to ABM stakeholders.

Key Requirements

  • •4-6 years of performance marketing experience with hands-on ownership of paid social and paid search programmes, ideally in B2B SaaS.
  • •Demonstrated success managing paid social campaigns across LinkedIn, Meta, Reddit and X, with strong understanding of targeting, bidding and creative.
  • •Hands-on paid search experience with Google Ads and Microsoft Advertising (Bing) across search, display and remarketing.
  • •Strong understanding of ABM principles and mindset, partnering with Sales and marketing stakeholders on account targeting, tiering and personalised strategies.
  • •Strong analytical and project management skills, comfortable defining KPIs, building dashboards, managing multiple campaigns, and leveraging AI tools to improve efficiency.
Experience:B2B SaaS
Skills:Analytical skillsProject managementTest-and-learn mindsetCross-functional collaborationMentoring
Tech Stack:LinkedInMetaRedditXGoogle AdsMicrosoft AdvertisingBingA/B testingAI-driven marketing automationAI-enabled tools

Company Brief

DeepL
DeepL builds Language AI products (DeepL Translator, DeepL Write, APIs and enterprise solutions) that provide high-accuracy translations and writing assistance to businesses and individuals, focusing on privacy, security and enterprise deployment.
Industry: AI & Machine Learning
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series D
Headquarters: Cologne, Germany
Founded: 2017
Glassdoor
Glassdoor: 3.5
WebsiteLinkedInGlassdoor