Assisted Digital Sales - Product Owner (C & C)

Du
Dubai
Workplace: OnsiteFull timeFunction: Product ManagementExperience: 1-3 yearsEducation: bachelorsSkills: ["Business case evaluation","Test-and-learn mindset","Stakeholder influence","Communication","High ownership"]

Own end-to-end digital commercial performance for digital assisted and partnership enablement. Drive digital assisted revenue, cost, and profitability by setting quarterly/annual targets, optimizing acquisition and lifetime value, and leading funnel improvements across du App, web, and eSIM journeys. Redesign omnichannel sales into fully digital, scalable journeys and enable partner ecosystems through APIs, onboarding flows, and performance dashboards, while advancing an AI roadmap for sales growth and governance via KPIs and executive reporting.

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FursaFursa
Du
Du
3 days ago

Assisted Digital Sales - Product Owner (C & C)

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Last checked: 2 hours agoStatus: Live

Job Summary

Own end-to-end digital commercial performance for digital assisted and partnership enablement. Drive digital assisted revenue, cost, and profitability by setting quarterly/annual targets, optimizing acquisition and lifetime value, and leading funnel improvements across du App, web, and eSIM journeys. Redesign omnichannel sales into fully digital, scalable journeys and enable partner ecosystems through APIs, onboarding flows, and performance dashboards, while advancing an AI roadmap for sales growth and governance via KPIs and executive reporting.
Location: Dubai
Workplace: Onsite
Employment Type: Full time
Job Function: Product Management
Seniority: Mid level

Key Responsibilities

  • •Own digital assisted revenue, cost, and profitability, managing digital assisted opportunities within digital channels.
  • •Define and deliver annual and quarterly digital sales targets (gross adds, revenue, ARPU, margin) and optimize cost of acquisition and lifetime value through digital levers.
  • •Establish digital as the primary acquisition channel by driving performance across direct digital channels and digital-enabled indirect/omnichannel channels; lead funnel optimization.
  • •Redesign and build scalable, automated omnichannel sales journeys; reduce reliance on manual, retail-heavy, low-margin models; champion eKYC, eSIM, digital payments, and self-activation.
  • •Build and manage a digital partner ecosystem (marketplaces, super-apps, aggregators, fintechs, OEMs) using APIs, onboarding flows, performance dashboards, and innovative commissioning/incentive structures; advance AI and CVM roadmap for new channels and growth.

Key Requirements

  • •Bachelor degree.
  • •1–3 years’ experience in automation, AI/chatbot configuration, data analysis, or digital operations.
  • •Strong P&L management understanding (revenue, margin, cost of acquisition, lifetime value, ROI) and ability to evaluate initiatives with business cases.
  • •Proven digital acquisition funnel expertise (traffic, conversion, activation, monetization) and hands-on knowledge of e-commerce/app-based sales and self-service journeys including eSIM, eKYC, digital payments, and online onboarding.
  • •Experience building/scaling digital indirect sales channels (e.g., marketplaces, affiliates, super-apps, OEMs, fintechs) and ability to design commissioning/incentive models aligned to profitability and quality.
Experience:1-3 years
Education:Bachelor's
Skills:Business case evaluationTest-and-learn mindsetStakeholder influenceCommunicationHigh ownership
Tech Stack:AIChatbotsAutomationDashboardsAPIsEKYCESIMDigital payments

Company Brief

Du
du (Emirates Integrated Telecommunications Company PJSC) is a UAE-based telecom operator providing mobile, fixed-line, broadband, IPTV and ICT services to consumers and businesses across the United Arab Emirates.
Industry: Telecommunications
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Dubai, United Arab Emirates
Founded: 2005
Glassdoor
Glassdoor: 3.6
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