Mobile Ad Monetization Manager

2K
United States
Workplace: OnsiteFull timeUSD 85,700 - 126,860 annuallyFunction: Data Analytics & Business IntelligenceSkills: ["A/B testing","Analytics","Relationship management","Negotiation","Results orientation","Self-motivation"]

Plan, manage, and optimize in-game advertising for iOS and Android mobile games, including Video Ads and Offer Wall campaigns. Run A/B tests to improve monetization using levers like price floors, ad frequency, and player segmentation. Partner with ad providers, networks, and mediation platforms, collaborate with Product and UA teams, and translate performance metrics (eCPM, ARPDAU, LTV, fill rates) into actionable revenue strategies.

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FursaFursa
2K
2K
2 months ago

Mobile Ad Monetization Manager

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Source: Company careers pageValidated by: Fursa AI
Last checked: 4 hours agoStatus: Live

Job Summary

Plan, manage, and optimize in-game advertising for iOS and Android mobile games, including Video Ads and Offer Wall campaigns. Run A/B tests to improve monetization using levers like price floors, ad frequency, and player segmentation. Partner with ad providers, networks, and mediation platforms, collaborate with Product and UA teams, and translate performance metrics (eCPM, ARPDAU, LTV, fill rates) into actionable revenue strategies.
Location: United States
Workplace: Onsite
Employment Type: Full time
Job Function: Data Analytics & Business Intelligence
Seniority: Manager level

Key Responsibilities

  • •Manage, analyze, and optimize Video Ads and Offer Wall campaigns for iOS and Android games.
  • •Run A/B tests to improve monetization, including price floors, ad frequencies, and player segmentation.
  • •Select, manage, and maintain relationships with ad providers, networks, and mediation platforms.
  • •Benchmark ad provider integrations and propose product improvements for seamless Video Ads and Offer Wall integration.
  • •Partner with the UA team to develop campaign budgets and timelines that balance monetization with user acquisition.

Pay and Benefits

Salary: USD 85,700 - 126,860 annually
Perks:Health InsuranceDentalVisionLife Insurance401kPaid HolidaysPaid LeavePaid SickParental LeaveCommuter BenefitsGym MembershipEquity

Key Requirements

  • •Proven track record managing, growing, and optimizing Video Ads and Offer Wall campaigns for iOS and Android marketplaces.
  • •Experience running rigorous A/B tests and optimizing monetization levers such as price floors, ad frequency, and player segmentation.
  • •Strong analytical mindset with ability to compile and analyze performance metrics to drive decisions.
  • •Background in mobile gaming with a strong passion for interactive entertainment.
  • •Strong relationship management and negotiation skills with external ad partners, networks, and mediation platforms.
Experience:Mobile gamingIOSAndroid
Skills:A/B testingAnalyticsRelationship managementNegotiationResults orientationSelf-motivation
Languages:English
Tech Stack:IOSAndroid

Company Brief

2K
2K is a video game publisher and developer known for sports, action, and strategy franchises such as NBA 2K, WWE 2K, Borderlands, and Sid Meier’s Civilization. It operates as a major label within Take-Two Interactive.
Industry: Gaming
Company Size: Large (251 to 1,000 employees)
Growth: Established Company
Headquarters: Novato, United States
Founded: 2005
WebsiteLinkedIn