Marketing Consultant - Campaign Strategy and Execution

KeyCorp
United States
Workplace: HybridFull timeUSD 63,000 - 96,000 annuallyFunction: Marketing & GrowthExperience: 2+ yearsEducation: bachelorsSkills: ["Analytical","Problem-solving","Communication","Relationship-building","Collaboration"]

Implement targeted, data-driven 1:1 marketing programs across channels including email, SMS, push, inbound, and direct mail. Partner with IT and line of business teams to maintain and enhance data, marketing technology, and campaign management environments. Use SQL-based tooling to extract, transform, analyze, and build scalable workflows and audience processes, while troubleshooting integrations and documenting technical campaign designs for compliance and audit readiness.

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FursaFursa
KeyCorp
KeyCorp
3 days ago

Marketing Consultant - Campaign Strategy and Execution

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Last checked: 3 hours agoStatus: Live

Job Summary

Implement targeted, data-driven 1:1 marketing programs across channels including email, SMS, push, inbound, and direct mail. Partner with IT and line of business teams to maintain and enhance data, marketing technology, and campaign management environments. Use SQL-based tooling to extract, transform, analyze, and build scalable workflows and audience processes, while troubleshooting integrations and documenting technical campaign designs for compliance and audit readiness.
Location: United States
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Partner with Marketing Technology and line of business teams to translate business objectives into data-driven strategies and executable campaigns.
  • •Write hands-on code for data extraction, mining, transformation, and analysis across multiple platforms.
  • •Design and implement scalable, repeatable processes for campaign operations and audience builds.
  • •Troubleshoot and debug complex data workflows, integrations, and campaign logic.
  • •Document campaign design, data flows, and technical procedures for compliance and audit readiness.

Pay and Benefits

Salary: USD 63,000 - 96,000 annually

Key Requirements

  • •Bachelor’s degree in IT, MIS, Data Analytics, or related field (or equivalent experience).
  • •2+ years of experience with relational databases and SQL for data mining and analysis.
  • •Familiarity with JSON and translating it into SQL.
  • •Ability to work with AI in developing basic query functions.
  • •Experience with data analysis and building datasets for marketing or analytics use cases.
Experience:2+ years
Education:Bachelor's
Skills:AnalyticalProblem-solvingCommunicationRelationship-buildingCollaboration
Tech Stack:SQLRelational databasesJSONAdobe Experience PlatformAdobe Journey OptimizerAI

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

KeyCorp
KeyCorp operates KeyBank, providing retail and commercial banking, lending, wealth management, and investment services to individuals, businesses, and institutions across the United States.
Industry: Banking
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Cleveland, United States
Founded: 1849
Glassdoor
Glassdoor: 3.6
WebsiteLinkedIn