Manager, Digital Sales Marketing

Delivery Hero
Kuala Lumpur
Workplace: OnsiteFull timeFunction: Marketing & GrowthSkills: ["Analytical mindset","Detail-oriented","Proactive","Communication","Teamwork"]

Own full-funnel inbound lead generation for vendor supply across Europe and Turkey, balancing paid performance (paid social and search) with a scalable organic engine. Drive growth through localized SEO/content and signup optimization, plus CRO and rigorous A/B testing across paid and organic entry points. Build GEO-forward search visibility so vendor programs are recommended by AI search, LLMs, and conversational bots, while partnering with Sales, Marketing, and Product.

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FursaFursa
Delivery Hero
Delivery Hero
2 days ago

Manager, Digital Sales Marketing

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Source: Company careers pageValidated by: Fursa AI
Last checked: 4 hours agoStatus: Live

Job Summary

Own full-funnel inbound lead generation for vendor supply across Europe and Turkey, balancing paid performance (paid social and search) with a scalable organic engine. Drive growth through localized SEO/content and signup optimization, plus CRO and rigorous A/B testing across paid and organic entry points. Build GEO-forward search visibility so vendor programs are recommended by AI search, LLMs, and conversational bots, while partnering with Sales, Marketing, and Product.
Location: Kuala Lumpur
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Manage and execute a balanced inbound mix by scaling paid social/search campaigns while building an organic acquisition roadmap for low-cost vendor leads.
  • •Optimize localized landing pages, blogs, and signup flows to rank for high-intent B2B search terms across Turkey and the EU.
  • •Implement GEO by structuring web content, data, and brand citations so vendor programs are recommended by AI search engines, LLMs, and conversational bots.
  • •Perform CRO across paid and organic entry points using A/B testing to streamline the journey from first interaction to lead generation.
  • •Partner with Sales, Marketing, and Product teams to build and optimize inbound lead generation for vendor supply.

Key Requirements

  • •5+ years of growth marketing experience managing both paid and organic B2B acquisition channels.
  • •Strong technical and strategic SEO knowledge, including on-page, technical, and local SEO across diverse European markets.
  • •Familiarity with GEO tactics, including content optimization for AI retrieval and structured schema data.
  • •Expert handling of paid performance channels, budget allocation, and ROAS tracking.
  • •Fluency in English (written and spoken); Turkish conversational ability is a plus.
Experience:Growth marketingB2B acquisitionMulti-channel marketingDigital marketplaces
Skills:Analytical mindsetDetail-orientedProactiveCommunicationTeamwork
Languages:EnglishTurkish
Tech Stack:SEOA/B testingCROROASStructured schema dataGEOLLMsConversational bots

Company Brief

Delivery Hero
Global online food-ordering and local delivery platform operating multiple regional brands (e.g., Foodpanda, Glovo, Talabat) across 50–70+ countries, supplying food and quick-commerce deliveries via marketplace and logistics services.
Industry: Online Marketplaces
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Berlin, Germany
Founded: 2011
Glassdoor
Glassdoor: 3.4
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