Senior Product Manager, Carrot Ads

Instacart
United States, Canada
Workplace: RemoteFull timeFunction: Product ManagementExperience: 5+ yearsSkills: ["Cross-functional collaboration","Strategic thinking","Communication","Partner management","Technical acumen"]

Own the Carrot Ads platform and drive growth for Instacart’s retail media network offering. Serve as the primary product point of contact for major API-integrated partners, improving partner performance through consultation, escalations, and business reviews. Build and evolve publisher-facing infrastructure—API architecture, integrations, serving quality, latency/reliability, reporting, and billing/revenue share—while leading cross-functional roadmaps and strategic expansion into new partner and business areas.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Instacart
Instacart
3 days ago

Senior Product Manager, Carrot Ads

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 5 hours agoStatus: Live

Job Summary

Own the Carrot Ads platform and drive growth for Instacart’s retail media network offering. Serve as the primary product point of contact for major API-integrated partners, improving partner performance through consultation, escalations, and business reviews. Build and evolve publisher-facing infrastructure—API architecture, integrations, serving quality, latency/reliability, reporting, and billing/revenue share—while leading cross-functional roadmaps and strategic expansion into new partner and business areas.
Location: United States, Canada
Workplace: Remote
Employment Type: Full time
Job Function: Product Management

Key Responsibilities

  • •Act as the primary product point of contact for Carrot Ads’ largest, API-integrated partners, including consulting on requests, handling escalations, and attending business reviews.
  • •Own publisher-facing infrastructure and features for Carrot Ads partners, covering API architecture/documentation, integrations, controls, serving quality, latency/reliability, data flows/reporting, and billing/revenue share.
  • •Drive strategic initiatives to expand Carrot Ads offerings into new areas like in-store and B2B, and grow into new partner segments and verticals.
  • •Lead cross-functional alignment across Ads measurement, quality, formats, storefront, and internal strategy/marketing/commercial enablement teams.
  • •Evolve toward increasing strategic ownership, including roadmap prioritization across partners and representing Carrot Ads in leadership forums.

Pay and Benefits

Perks:Equity

Key Requirements

  • •5+ years of product management experience owning complex, cross-functional product areas independently.
  • •Experience building or owning B2B platform products.
  • •Strong technical acumen working directly with engineering on API design, data pipelines, serving infrastructure, or similar.
  • •Experience managing external partner or customer relationships as part of a product role.
  • •Strong written and verbal communication skills for both engineering and executive audiences.
Experience:5+ yearsB2B platformsAd techRetail mediaMarketplace advertisingProgrammatic advertisingEmbedded commerceWhite-label ad platform
Skills:Cross-functional collaborationStrategic thinkingCommunicationPartner managementTechnical acumen
Languages:English
Tech Stack:APISFProData pipelinesAd servingReporting infrastructureBillingRevenue share

Company Brief

Instacart
Operates an online grocery marketplace connecting customers with personal shoppers and local retailers for grocery delivery and pickup. Provides technology, logistics, and advertising solutions to supermarkets and consumer packaged goods brands.
Industry: Online Marketplaces
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: San Francisco, United States
Founded: 2012
Glassdoor
Glassdoor: 3.6
WebsiteLinkedIn