Senior Growth Strategist

CROmetrics
United States
Workplace: RemoteFull timeUSD 110,000 - 130,000 annuallyFunction: Marketing & GrowthExperience: 5-8 yearsSkills: ["Data storytelling","Stakeholder management","Mentoring","Growth mindset","Cross-functional collaboration"]

Lead paid acquisition strategy for complex, multi-channel client programs with real ownership of budget, targeting, and creative testing across paid social and paid search. Connect paid performance to the broader account using CRO and lifecycle thinking, including forecasting payback and modeling LTV/CAC. Audit measurement rigor, translate data into clear executive insights, and coach Growth Associates and Strategists while building AI-assisted analytics and testing systems.

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FursaFursa
CROmetrics
CROmetrics
1 day ago

Senior Growth Strategist

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Job Summary

Lead paid acquisition strategy for complex, multi-channel client programs with real ownership of budget, targeting, and creative testing across paid social and paid search. Connect paid performance to the broader account using CRO and lifecycle thinking, including forecasting payback and modeling LTV/CAC. Audit measurement rigor, translate data into clear executive insights, and coach Growth Associates and Strategists while building AI-assisted analytics and testing systems.
Location: United States
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Own paid-media strategy (budget, targeting, and creative testing) across complex, multi-channel client programs and connect paid performance to the rest of the account.
  • •Build testing and optimization systems that scale learnings across accounts or portfolios.
  • •Serve as senior strategic partner to clients, influencing executives through data storytelling and trusted counsel on paid investment.
  • •Forecast outcomes and model payback, LTV, and CAC to prioritize and guide client paid-media decisions.
  • •Audit measurement rigor (attribution, incrementality, reporting accuracy), identify CRO opportunities, and coach Growth Associates and Strategists on paid strategy and AI-forward workflows.

Pay and Benefits

Salary: USD 110,000 - 130,000 annually

Key Requirements

  • •5–8+ years hands-on experience in paid media or performance marketing with ownership of budget, targeting, and creative testing at volume on major platforms.
  • •Experience analyzing paid-media performance data to inform integrated strategy across the account.
  • •Ability to forecast business impact using payback, LTV, or ROI modeling to guide client paid-media investment.
  • •Proven experience presenting to and influencing senior or executive stakeholders with data storytelling.
  • •Working knowledge of CRO and structured testing fundamentals, plus experience with major paid platforms (Meta, Google, TikTok) and testing tools (Optimizely, VWO, Dynamic Yield, Adobe Target).
Experience:5-8 yearsPaid mediaPerformance marketingECommerceFintechNonprofitHospitalityCROLifecyclePaid socialPaid search
Skills:Data storytellingStakeholder managementMentoringGrowth mindsetCross-functional collaboration
Languages:English
Tech Stack:Meta Ads ManagerGoogle AdsTikTok AdsOptimizelyVWODynamic YieldAdobe TargetChatGPTClaudeCopilot

Company Brief

CROmetrics
Provides conversion rate optimization (CRO) services, A/B testing, UX research, and analytics to help websites and digital products improve user engagement and increase lead generation and sales through data-driven experimentation and optimization.
Industry: Consulting
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