The Kraft Heinz Company

1 month ago

Brand Manager, Marketing Innovation – Limited Assortment

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 14 hours agoStatus: Live

Job Summary

Seasoned Brand Manager responsible for leading growth and innovation in Kraft Heinz’s Limited Assortment channel (Club, Dollar, Value, Convenience). Partners with R&D, Platform Marketing, Supply Chain, Sales and Finance to translate consumer insights into product, packaging and go-to-market strategies, with P&L ownership and a bias for fast, data-driven actions that boost sales and profitability across store formats.

Location: Chicago

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Build and execute growth strategies tailored to Limited Assortment retail, focusing on maximizing shelf impact through product, format and packaging innovation.
•Identify and define Limited Assortment innovation opportunities through consumer and channel insights and translate into actionable direction for product, pack and positioning decisions.
•Lead components of the commercialization process including graphics, communications, sampling and creation of compelling sell-in stories highlighting incremental value.
•Drive simplified go-to-market strategies including pricing, promotion and merchandising to meet retailer and shopper needs.
•Leverage syndicated data to assess brand/channel performance, identify whitespace, define channel-specific value propositions and contribute to P&L profitability goals.

Pay and Benefits

Salary: USD 120,800 - 151,000 annually

Perks:Health InsuranceDentalVision401kLifeDisabilityPaid Leave

Key Requirements

•Engaged experience in business, marketing, or related field; MBA with Marketing emphasis preferred
•Demonstrated ability in product management or brand management, with a track record of successful innovation launches
•Strong storytelling and collaboration skills, with ability to blend art and science
•Prior experience managing a P&L is preferred
•Ability to influence management, lead cross-functional teams, and manage multiple projects simultaneously

Experience:Consumer packaged goodsCPGFood & beverage

Education:Master's

Skills:CommunicationLeadershipCollaborationStorytellingInfluencing

Languages:English

Company Brief

The Kraft Heinz Company

The Kraft Heinz Company is a global food and beverage company producing iconic packaged foods and condiments across categories like cheese, meals, condiments, and beverages, serving retail, foodservice, and consumer markets worldwide.

Industry: Food & Beverage

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Chicago, United States

Founded: 2015

Website LinkedIn

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The Kraft Heinz Company

1 month ago

Brand Manager, Marketing Innovation – Limited Assortment

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 14 hours agoStatus: Live

Job Summary

Location: Chicago

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Build and execute growth strategies tailored to Limited Assortment retail, focusing on maximizing shelf impact through product, format and packaging innovation.
•Identify and define Limited Assortment innovation opportunities through consumer and channel insights and translate into actionable direction for product, pack and positioning decisions.
•Lead components of the commercialization process including graphics, communications, sampling and creation of compelling sell-in stories highlighting incremental value.
•Drive simplified go-to-market strategies including pricing, promotion and merchandising to meet retailer and shopper needs.
•Leverage syndicated data to assess brand/channel performance, identify whitespace, define channel-specific value propositions and contribute to P&L profitability goals.

Pay and Benefits

Salary: USD 120,800 - 151,000 annually

Perks:Health InsuranceDentalVision401kLifeDisabilityPaid Leave

Key Requirements

•Engaged experience in business, marketing, or related field; MBA with Marketing emphasis preferred
•Demonstrated ability in product management or brand management, with a track record of successful innovation launches
•Strong storytelling and collaboration skills, with ability to blend art and science
•Prior experience managing a P&L is preferred
•Ability to influence management, lead cross-functional teams, and manage multiple projects simultaneously

Experience:Consumer packaged goodsCPGFood & beverage

Education:Master's

Skills:CommunicationLeadershipCollaborationStorytellingInfluencing

Languages:English

Company Brief

The Kraft Heinz Company

Industry: Food & Beverage

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Chicago, United States

Founded: 2015

Website LinkedIn