Senior Product Marketing Manager, Orchestration

Braze
Austin
Workplace: HybridFull timeUSD 98,000 - 147,000 annuallyFunction: Marketing & GrowthSkills: ["Storytelling","Problem-solving","Strategic thinking","Communication","Critical thinking"]

Own go-to-market strategy and positioning for orchestration products, translating complex orchestration concepts into clear messaging for technical and non-technical audiences. Lead market and competitive research, craft differentiated positioning and campaigns, and prepare content and collateral across channels. Partner with BrazeAI™ and PMM teams to keep AI messaging consistent, independently lead product launches, and drive adoption through enablement, programs, and thought leadership.

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FursaFursa
Braze
Braze
1 month ago

Senior Product Marketing Manager, Orchestration

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Last checked: 2 hours agoStatus: Live

Job Summary

Own go-to-market strategy and positioning for orchestration products, translating complex orchestration concepts into clear messaging for technical and non-technical audiences. Lead market and competitive research, craft differentiated positioning and campaigns, and prepare content and collateral across channels. Partner with BrazeAI™ and PMM teams to keep AI messaging consistent, independently lead product launches, and drive adoption through enablement, programs, and thought leadership.
Location: Austin
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Develop a deep understanding of core buyer personas and end users.
  • •Identify opportunity areas and recommend growth and retention strategies.
  • •Conduct market, competitive, and customer research to spot emerging trends and unmet needs.
  • •Create differentiated positioning and messaging tied to customer use cases and platform capabilities.
  • •Lead product launches and releases and serve as an expert for thought leadership, demos, and roadmap presentations.

Pay and Benefits

Salary: USD 98,000 - 147,000 annually
Equity and Bonus:Equity
Perks:Health InsuranceDentalVisionLife InsuranceDisabilityPaid LeaveRetirementEquityRsusLearning BudgetFertility BenefitsParental Leave

Key Requirements

  • •6+ years of product or solutions marketing experience, preferably in high-growth B2B SaaS.
  • •Ability to develop strategic go-to-market plans.
  • •Strong technical literacy in AI and marketing automation, including explaining agentic AI and journey orchestration to varied audiences.
  • •Excellent written and verbal communication skills for creating and presenting content pieces.
  • •Proven experience collaborating to bring new products and features to market and drive continued success.
Experience:B2B SaaSHigh-growthAIMarketing automation
Skills:StorytellingProblem-solvingStrategic thinkingCommunicationCritical thinking
Languages:English
Tech Stack:AIAgentic AIJourney orchestrationMarketing automationBrazeAI

Company Brief

Braze
Provides a customer engagement platform that helps brands create personalized messaging and lifecycle campaigns across mobile, web, email, and other channels to drive retention, engagement, and revenue.
Industry: Enterprise Software
Company Size: Enterprise (1,001+ employees)
Revenue: USD 100M to 250M
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: New York, United States
Founded: 2011
WebsiteLinkedIn