Sr. Field Marketing Manager

Amplitude
New York
Workplace: HybridFull timeUSD 200,000 - 301,000 annuallyFunction: Marketing & GrowthExperience: 5+ yearsSkills: ["Strategic thinking","Creativity","Collaboration","Data-driven decision-making","Autonomy"]

Own end-to-end field marketing strategy for Amplitude’s East Region, partnering with Sales leadership to identify whitespace opportunities and build integrated territory plans. Develop and execute first-party events, executive experiences, sponsorships, webinars, and account-based programs to generate pipeline, influence ROI, and drive measurable revenue growth. Use performance metrics to optimize investments and collaborate across Marketing, SDRs, Partner Marketing, Product Marketing, Customer Success, Communications, and Revenue to ensure alignment throughout the buyer journey.

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FursaFursa
Amplitude
Amplitude
1 month ago

Sr. Field Marketing Manager

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Last checked: 12 hours agoStatus: Live

Job Summary

Own end-to-end field marketing strategy for Amplitude’s East Region, partnering with Sales leadership to identify whitespace opportunities and build integrated territory plans. Develop and execute first-party events, executive experiences, sponsorships, webinars, and account-based programs to generate pipeline, influence ROI, and drive measurable revenue growth. Use performance metrics to optimize investments and collaborate across Marketing, SDRs, Partner Marketing, Product Marketing, Customer Success, Communications, and Revenue to ensure alignment throughout the buyer journey.
Location: New York
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Sr. Manager level

Key Responsibilities

  • •Own field marketing strategy end to end for Amplitude’s East Region, developing programs that generate pipeline and support revenue growth.
  • •Partner with regional Sales leaders to understand priorities, identify whitespace opportunities, and tailor marketing plans to the territory.
  • •Develop and execute first-party events, executive experiences, third-party sponsorships, webinars, and account-based marketing initiatives.
  • •Measure and optimize program performance using pipeline, influence, ROI, and engagement metrics.
  • •Collaborate cross-functionally with Marketing, SDRs, Partner Marketing, Product Marketing, Customer Success, Communications, and Revenue teams to deliver aligned campaigns.
Travel: High travel

Pay and Benefits

Salary: USD 200,000 - 301,000 annually
Perks:Health InsuranceDentalVision401kPaid LeaveLearning BudgetHome OfficeEquity

Key Requirements

  • •5+ years of B2B field marketing experience, preferably supporting Enterprise or Commercial sales organizations in a SaaS company.
  • •Demonstrated success owning a regional marketing strategy that produced measurable pipeline and revenue outcomes.
  • •Experience partnering directly with Sales leadership to develop territory plans and execute integrated marketing programs.
  • •Strong project management skills managing multiple campaigns and events simultaneously.
  • •Experience with marketing automation and CRM platforms such as Marketo and Salesforce.
Experience:5+ yearsB2BSaaSEnterpriseCommercial
Skills:Strategic thinkingCreativityCollaborationData-driven decision-makingAutonomy
Languages:English
Tech Stack:MarketoSalesforce

Company Brief

Amplitude
Provides a product analytics platform that helps teams understand user behavior, optimize digital products, and drive growth through event-based analytics, experimentation, and data-driven insights.
Industry: Data Infrastructure
Company Size: Enterprise (1,001+ employees)
Revenue: USD 100M to 250M
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: San Francisco, United States
Founded: 2012
WebsiteLinkedIn