Paid Social Manager

Almedia
Berlin
Workplace: OnsiteFull timeEUR 65,000 - 80,000 annuallyFunction: Data Science & Machine LearningSkills: ["Problem-solving","Proactive troubleshooting","Stakeholder management","Data-driven decision-making","Creative judgment"]

Own and scale app-install acquisition across AppLovin, Facebook, TikTok, Instagram, Snapchat, and DSPs, managing large daily budgets and optimizing toward revenue and predictive LTV targets. Monitor live campaigns daily, troubleshoot performance drops in real time, and lead creative strategy by analyzing winning creatives and competitive trends. Coordinate with internal creative teams to keep testing pipelines moving, while using Adjust MMP to maintain clean attribution across complex campaign types.

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FursaFursa
Almedia
Almedia
2 days ago

Paid Social Manager

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Last checked: 7 hours agoStatus: Live

Job Summary

Own and scale app-install acquisition across AppLovin, Facebook, TikTok, Instagram, Snapchat, and DSPs, managing large daily budgets and optimizing toward revenue and predictive LTV targets. Monitor live campaigns daily, troubleshoot performance drops in real time, and lead creative strategy by analyzing winning creatives and competitive trends. Coordinate with internal creative teams to keep testing pipelines moving, while using Adjust MMP to maintain clean attribution across complex campaign types.
Location: Berlin
Workplace: Onsite
Employment Type: Full time
Job Function: Data Science & Machine Learning

Key Responsibilities

  • •Take ownership of app install campaigns across AppLovin, Facebook, TikTok, Instagram, Snapchat, and DSPs, managing budgets and optimizing toward revenue and predictive LTV targets.
  • •Monitor live campaigns daily and make proactive budget and bid adjustments, diagnosing and fixing performance drops in real time.
  • •Analyze top-performing creatives and competitive trends on TikTok and Facebook to plan a balanced production mix of iterations and new concepts.
  • •Coordinate with an internal creative team by briefing, reviewing, and prioritizing production to keep testing pipelines moving.
  • •Manage attribution complexity by working across multiple campaign types, handling cross-channel attribution windows/settings, and ensuring clean app tracking with Adjust MMP.

Pay and Benefits

Salary: EUR 65,000 - 80,000 annually
Perks:EquityAnnual BonusCommuter BenefitsLanguage LearningMeal Allowance

Key Requirements

  • •Proven experience scaling app install campaigns across at least two channels including AppLovin, Unity, Snapchat, Facebook, TikTok, or programmatic DSPs with meaningful budget responsibility.
  • •Comfort operating with large daily budgets in a live environment and adjusting bids/budgets quickly during active campaigns.
  • •Strong creative judgment: analyze performance data, brief agencies/internal stakeholders, and plan a testing roadmap balancing iterations with new concepts.
  • •Solid mobile attribution fluency, including MMP setup (Adjust preferred) and understanding how attribution windows affect app and web campaign measurement.
  • •Experience optimizing toward revenue-based KPIs and predictive LTV, ideally in gaming or subscription apps, with clear understanding of downstream business impact metrics.
Experience:Mobile marketingApp acquisitionGamingSubscription apps
Skills:Problem-solvingProactive troubleshootingStakeholder managementData-driven decision-makingCreative judgment
Tech Stack:AppLovinFacebookTikTokInstagramSnapchatAdjustMMPDSPsProgrammatic DSPsUnity

Company Brief

Almedia
Almedia builds rewarded user-acquisition and engagement products (e.g., Freecash, Prizeplay, zave.it) that pay users for interacting with ads and games, helping advertisers drive high-LTV acquisition and retention.
Industry: Advertising Media Groups
Company Size: Medium (51 to 250 employees)
Growth: Growth Stage Startup
Funding: Bootstrapped
Headquarters: Berlin, Germany
Founded: 2020
Glassdoor
Glassdoor: 3.7
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