WPP Media | Senior Media Planner (EM), Japan

WPP
Tokyo
Workplace: HybridFull timeFunction: Software EngineeringExperience: 5+ yearsSkills: ["Communication","Leadership","Problem-solving"]

Lead integrated media planning for a global client, balancing digital and offline channels from strategy to execution. Collaborate with client stakeholders, activation teams, and vendors, optimize campaigns in real-time, and mentor junior staff. Role combines cross-channel planning, data-driven insights, and leadership to deliver cohesive, measurable media plans in a hybrid Tokyo office.

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FursaFursa
WPP
WPP
4 months ago

WPP Media | Senior Media Planner (EM), Japan

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Last checked: 7 hours agoStatus: Live

Job Summary

Lead integrated media planning for a global client, balancing digital and offline channels from strategy to execution. Collaborate with client stakeholders, activation teams, and vendors, optimize campaigns in real-time, and mentor junior staff. Role combines cross-channel planning, data-driven insights, and leadership to deliver cohesive, measurable media plans in a hybrid Tokyo office.
Location: Tokyo
Workplace: Hybrid
Employment Type: Full time
Job Function: Software Engineering
Seniority: Manager level

Key Responsibilities

  • •Lead integrated media planning workstreams from briefing through execution and reporting.
  • •Define channel roles, budget allocation, audience targeting, and campaign phasing across digital and offline media.
  • •Present media strategies and performance updates directly to clients and internal stakeholders.
  • •Analyze campaign performance across channels and translate findings into actionable insights.
  • •Oversee workload allocation, cross-functional coordination, and mentorship of junior team members.

Key Requirements

  • •5+ years of experience in media planning or communications planning within an agency environment.
  • •Strong knowledge of digital media (programmatic, paid social, search, video, display) and offline media (TV, OOH, print, radio).
  • •Experience managing integrated campaigns and coordinating multiple stakeholders.
  • •Strong analytical skills and proficiency in Excel (pivot tables, lookups, budget tracking).
  • •Excellent presentation and communication skills in Japanese and English.
Experience:5+ yearsAdvertisingMediaDigital marketing
Skills:CommunicationLeadershipProblem-solving
Languages:EnglishJapanese
Tech Stack:ExcelPivot tablesLookupsBudget trackingProgrammaticPaid socialSearchVideoDisplay

Company Brief

WPP
Global marketing and communications services group offering advertising, media investment management, branding, public relations, and digital services to multinational clients across industries.
Industry: Advertising Media Groups
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: London, United Kingdom
Founded: 1971
WebsiteLinkedIn