3 days ago

Senior Marketing Manager, Growth

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 7 hours agoStatus: Live

Job Summary

Own web-based growth execution for Webflow.com, including structured experimentation and A/B testing, Answer Engine Optimization (AEO), and continuous “living website” iteration. Lead instrumentation for event tracking, funnel analytics, and attribution to prove site impact on qualified pipeline. Build account-level pipeline mechanisms using personalization and on-site responses, partnering closely with Demand Gen, Marketing Ops, RevOps, and GTM Engineering while applying AI to optimize growth workflows.

Location: United States

Workplace: Remote

Employment Type: Full time · Permanent

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Own web optimization and run structured, high-velocity A/B experimentation tied to statistically valid outcomes and KPI reporting.
•Own web-side AEO execution in partnership with the AEO lead, including citations wins, site performance improvements, accessibility, and site architecture best practices.
•Continuously develop and optimize webflow.com as a “living” website, including page/component builds, design QA, performance, and iteration velocity.
•Turn webflow.com into an account-level pipeline engine by leading experimentation and conversion architecture that converts ICP-matched traffic into qualified pipeline.
•Instrument the web measurement layer with event tracking, funnel analytics, and attribution to prove end-to-end contribution to qualified pipeline and revenue; apply AI to production growth workflows using AI agents and automation.

Pay and Benefits

Salary: USD 131,500 - 180,000 annually

Equity and Bonus:Equity

Perks:RsusHealth InsuranceDentalVisionPaid ParentalPaid LeavePaid HolidaysSabbatical401kEmployer MatchLearning BudgetStipends

Key Requirements

•BA/BS degree or equivalent experience.
•Think in systems, focusing on signal layers and closed feedback loops rather than campaign copy.
•Ship and iterate with a bias toward running valid experiments quickly using a hypothesis-first approach.
•Be technically fluent enough to QA and interpret GTM tooling and models (e.g., Marketo triggers, schema markup changes, Tableau attribution).
•Distinguish signal from noise in intent data and design around intent quality (e.g., converting hand-raisers vs. other lead types).

Education:Bachelor's

Skills:Systems thinkingExperimentation mindsetTechnical fluencyAnalytical thinkingSignal-to-noise judgment

Languages:English

Tech Stack:Webflow OptimizeMarketoTableauSchema markupStructured dataAEO

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

Webflow

Provides a visual web development platform enabling designers and teams to build, launch, and scale responsive websites and web apps without coding, combining design tools, CMS, hosting, and collaboration features.

Industry: Developer Tools

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Valuation: Unicorn (USD 1B+)

Headquarters: San Francisco, United States

Founded: 2013

Website LinkedIn

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Webflow

3 days ago

Senior Marketing Manager, Growth

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 7 hours agoStatus: Live

Job Summary

Location: United States

Workplace: Remote

Employment Type: Full time · Permanent

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Own web optimization and run structured, high-velocity A/B experimentation tied to statistically valid outcomes and KPI reporting.
•Own web-side AEO execution in partnership with the AEO lead, including citations wins, site performance improvements, accessibility, and site architecture best practices.
•Continuously develop and optimize webflow.com as a “living” website, including page/component builds, design QA, performance, and iteration velocity.
•Turn webflow.com into an account-level pipeline engine by leading experimentation and conversion architecture that converts ICP-matched traffic into qualified pipeline.
•Instrument the web measurement layer with event tracking, funnel analytics, and attribution to prove end-to-end contribution to qualified pipeline and revenue; apply AI to production growth workflows using AI agents and automation.

Pay and Benefits

Salary: USD 131,500 - 180,000 annually

Equity and Bonus:Equity

Perks:RsusHealth InsuranceDentalVisionPaid ParentalPaid LeavePaid HolidaysSabbatical401kEmployer MatchLearning BudgetStipends

Key Requirements

•BA/BS degree or equivalent experience.
•Think in systems, focusing on signal layers and closed feedback loops rather than campaign copy.
•Ship and iterate with a bias toward running valid experiments quickly using a hypothesis-first approach.
•Be technically fluent enough to QA and interpret GTM tooling and models (e.g., Marketo triggers, schema markup changes, Tableau attribution).
•Distinguish signal from noise in intent data and design around intent quality (e.g., converting hand-raisers vs. other lead types).

Education:Bachelor's

Skills:Systems thinkingExperimentation mindsetTechnical fluencyAnalytical thinkingSignal-to-noise judgment

Languages:English

Tech Stack:Webflow OptimizeMarketoTableauSchema markupStructured dataAEO

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

Webflow

Industry: Developer Tools

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Valuation: Unicorn (USD 1B+)

Headquarters: San Francisco, United States

Founded: 2013

Website LinkedIn