Faire

1 month ago

Senior Product Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 13 hours agoStatus: Live

Job Summary

Lead development of positioning, messaging, and go-to-market strategy for Faire's product areas in partnership with Product, Design, Marketing, and Revenue; own end-to-end GTM from concept to adoption; translate complex wholesale products for brands and retailers into simple customer stories; collaborate across cross-functional teams and leverage AI to accelerate PMM craft.

Location: San Francisco

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Develop deep customer understanding for your product area and translate those insights into clear, compelling positioning.
•Build and own end-to-end GTM strategy for your product area, from positioning through launch and adoption.
•Ship directionally right launches fast. Comfortable making calls with 70% of the information and adjusting after, rather than waiting for perfect.
•Execute across multiple channels, sequencing customer education to drive behavior change at the right moments in the journey.
•Coordinate cross-functional enablement across Revenue, CX, Lifecycle, and other partners to bring GTM plans to life.

Pay and Benefits

Salary: USD 148,000 - 203,500 annually

Equity and Bonus:Equity

Perks:Equity

Key Requirements

•6+ years of product marketing experience, or an adjacent role with direct ownership of positioning, messaging, and GTM strategy for complex products.
•Track record of building positioning from scratch and reworking the positioning of existing products, then driving consistency across multiple channels.
•Builder who makes order from chaos. Comfortable when the path isn't obvious, and energized by the chance to create structure where there is none.
•Experience building thematic campaigns across product areas, not just siloed launches.
•Uses data to size opportunities, measure impact, and pressure-test strategy. Fluent in the metrics that move the business.

Experience:6+ yearsRetailMarketplaceE-commerce

Skills:CommunicationLeadershipProblem-solvingCross-functional collaborationStrategic thinking

Languages:English

Tech Stack:AIDataMachine learning

Company Brief

Faire

Operates a wholesale marketplace connecting independent retailers with emerging and established brands, providing ordering, logistics, and payment solutions to help small businesses discover and stock unique products.

Industry: Online Marketplaces

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Valuation: Unicorn (USD 1B+)

Headquarters: San Francisco, United States

Founded: 2017

Website LinkedIn

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Faire

1 month ago

Senior Product Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 13 hours agoStatus: Live

Job Summary

Location: San Francisco

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Develop deep customer understanding for your product area and translate those insights into clear, compelling positioning.
•Build and own end-to-end GTM strategy for your product area, from positioning through launch and adoption.
•Ship directionally right launches fast. Comfortable making calls with 70% of the information and adjusting after, rather than waiting for perfect.
•Execute across multiple channels, sequencing customer education to drive behavior change at the right moments in the journey.
•Coordinate cross-functional enablement across Revenue, CX, Lifecycle, and other partners to bring GTM plans to life.

Pay and Benefits

Salary: USD 148,000 - 203,500 annually

Equity and Bonus:Equity

Perks:Equity

Key Requirements

•6+ years of product marketing experience, or an adjacent role with direct ownership of positioning, messaging, and GTM strategy for complex products.
•Track record of building positioning from scratch and reworking the positioning of existing products, then driving consistency across multiple channels.
•Builder who makes order from chaos. Comfortable when the path isn't obvious, and energized by the chance to create structure where there is none.
•Experience building thematic campaigns across product areas, not just siloed launches.
•Uses data to size opportunities, measure impact, and pressure-test strategy. Fluent in the metrics that move the business.

Experience:6+ yearsRetailMarketplaceE-commerce

Skills:CommunicationLeadershipProblem-solvingCross-functional collaborationStrategic thinking

Languages:English

Tech Stack:AIDataMachine learning

Company Brief

Faire

Industry: Online Marketplaces

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Valuation: Unicorn (USD 1B+)

Headquarters: San Francisco, United States

Founded: 2017

Website LinkedIn