Social Media Buyer

Basis Technologies
United States
Workplace: RemoteFull timeUSD 68,637 - 82,000 annuallyFunction: Communications, PR & CommunitySkills: ["Detail-oriented","Organized","Communication","Presentation","Solutions-oriented","Cross-functional collaboration"]

Own the daily execution and optimization of paid social campaigns across major platforms. Build and QA campaigns using best practices, review performance and pacing daily, and manage media investment across Meta, LinkedIn, TikTok, Snapchat, Reddit, Pinterest, and X. Collaborate with internal Operations and Analytics teams to develop performance insights, support social RFPs, troubleshoot campaign tracking/pixels, and help mentor Social Media Buying Associates.

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FursaFursa
Basis Technologies
Basis Technologies
18 hours ago

Social Media Buyer

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Last checked: 5 hours agoStatus: Live

Job Summary

Own the daily execution and optimization of paid social campaigns across major platforms. Build and QA campaigns using best practices, review performance and pacing daily, and manage media investment across Meta, LinkedIn, TikTok, Snapchat, Reddit, Pinterest, and X. Collaborate with internal Operations and Analytics teams to develop performance insights, support social RFPs, troubleshoot campaign tracking/pixels, and help mentor Social Media Buying Associates.
Location: United States
Workplace: Remote
Employment Type: Full time
Job Function: Communications, PR & Community
Seniority: Mid level

Key Responsibilities

  • •Build and QA social campaigns using best practices, ensuring accurate setup and execution.
  • •Review campaigns daily to monitor pacing, audit performance, and own optimizations.
  • •Manage media investment across Meta, LinkedIn, TikTok, Snapchat, Reddit, Pinterest, and X.
  • •Develop strategic campaign plans for social RFP requests and craft client POVs.
  • •Troubleshoot technical issues (creative, tactics, URLs, pixels, ad management platform settings) and educate internal teams on paid social tools.

Pay and Benefits

Salary: USD 68,637 - 82,000 annually
Perks:401k MatchingHealth InsurancePaid SabbaticalsParental LeaveFlexible Work

Key Requirements

  • •2+ years managing and executing paid social campaigns across multiple platforms.
  • •Strong analytical skills, including pulling and analyzing reports from ad manager platforms.
  • •Familiarity with first-party and third-party data, including tagging/pixel placement.
  • •Ability to handle multiple tasks in a fast-paced environment with tight deadlines.
  • •Proficiency in Excel and PPT.
Experience:Paid socialDigital advertisingMedia buying
Skills:Detail-orientedOrganizedCommunicationPresentationSolutions-orientedCross-functional collaboration
Tech Stack:MetaLinkedInTikTokSnapchatRedditPinterestXExcelPPTAd management platformsPixelsURLCreative

Company Brief

Basis Technologies
Provides an integrated programmatic advertising platform that automates media planning, buying, optimization, and reporting across digital channels to help brands and agencies scale advertising operations and improve campaign performance.
Industry: SaaS
Company Size: Large (251 to 1,000 employees)
Growth: Established Company
Headquarters: Boston, United States
WebsiteLinkedIn