Category Manager - FMCG

GMG
Anywhere
Full timeFunction: Business OperationsExperience: 10+ yearsSkills: ["Leadership","Interpersonal skills","Communication","Conflict resolution","Mentoring"]

Own end-to-end business management for an assigned Everyday Goods (Food) category, driving annual business plans, category strategies, and go-to-market execution to grow revenue and maximize profits. Lead distribution, promotions, pricing, merchandising, and investment decisions across trade channels; manage category P&L, KPIs, and ROI. Build principal and key-customer relationships, oversee NPD launches, monitor performance via business reviews and competitor analysis, and manage demand planning, forecasting, and inventory control while leading the brand team.

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FursaFursa
GMG
GMG
1 month ago

Category Manager - FMCG

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Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 15 hours agoStatus: Live
Reposted: similar role first listed 1 month ago

Job Summary

Own end-to-end business management for an assigned Everyday Goods (Food) category, driving annual business plans, category strategies, and go-to-market execution to grow revenue and maximize profits. Lead distribution, promotions, pricing, merchandising, and investment decisions across trade channels; manage category P&L, KPIs, and ROI. Build principal and key-customer relationships, oversee NPD launches, monitor performance via business reviews and competitor analysis, and manage demand planning, forecasting, and inventory control while leading the brand team.
Location: Anywhere
Employment Type: Full time
Job Function: Business Operations
Seniority: Manager level

Key Responsibilities

  • •Develop and implement the annual business plan, including volume/value targets and sales projections in coordination with category leadership.
  • •Translate category strategies into channel category vision, objectives, strategies, and go-to-market plans, including distribution and weighted/numeric distribution planning.
  • •Develop and grow category sales via channel strategies and programs, ensuring KPI achievement (Revenue, Gross Profit, Real Margin) and maximizing ROI.
  • •Take full accountability for category P&L; manage distribution, promotions, merchandising, investment, and pricing strategies across trade channels.
  • •Lead people management for the brand team, mentor and guide staff, and conduct business review and competitor/market analysis to inform category expansion and optimization.

Key Requirements

  • •3+ years in a relevant category management role within the FMCG industry, with 10+ years of overall relevant experience.
  • •Strong leadership and interpersonal skills to motivate and develop a team, including people management and performance management.
  • •In-depth understanding of sales processes across all trade channels in the FMCG market.
  • •Ability to develop and implement annual business plans, set volume/value targets, and drive achievement of KPIs including revenue, gross profit, and real margin.
  • •Accountability for category P&L and setting category targets, objectives, SMART KPIs, and buying strategies based on sales and commercial insights.
Experience:10+ yearsFMCG
Skills:LeadershipInterpersonal skillsCommunicationConflict resolutionMentoring
Tech Stack:MS Office

Company Brief

GMG
GMG (Gulf Marketing Group) is a global well-being company that retails, distributes and manufactures consumer, sports, health & beauty, food and home brands across MENA, SEA and Hong Kong, operating retail stores, distribution and manufacturing divisions.
Industry: Conglomerates & Holding Companies
Company Size: Enterprise (1,001+ employees)
Growth: Established Company
Headquarters: Dubai, United Arab Emirates
Founded: 1977
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