Autodesk

5 days ago

Campaign Marketing Manager, Forma

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 19 hours agoStatus: Live

Job Summary

Own creative campaign strategies and go-to-market plans for Autodesk’s AECO portfolio in the global education market. Develop and produce master campaign deliverables with external agencies, oversee internal/employee communications, and deliver campaigns, assets, and playbooks for global activation. Use AI prompt design and GenAI/ML alongside data-driven insights to optimize audience segmentation, nurture programs, and channel performance while reporting on ROMI and business updates.

Location: San Francisco

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Develop and produce master campaign deliverables, creative concepts, and bill of materials defined by strategic briefs, ensuring quality and delivery timelines with external agencies.
•Oversee internal or employee communications strategy based on campaign sizing and relevance.
•Collaborate with cross-functional teams (Audience Marketing, Field Marketing, Digital Strategy, Field Engagement, and Curriculum & Certification) to align strategies, outcomes, and reporting.
•Create and deliver audience-first campaign content concepts and theme/look-and-feel from ideation through execution with agency partners.
•Manage global nurture campaigns (first 60 days post-download and beyond) and achieve ROMI goals using data-driven insights; manage cross-functional briefings and quarterly updates.

Pay and Benefits

Salary: USD 77,000 - 112,200 annually

Equity and Bonus:Equity

Key Requirements

•BA, BS, or equivalent experience in marketing or communications.
•5+ years developing global marketing campaigns for a large company.
•Proficiency with marketing campaign tools such as Draftr, Marketo, Airtable, and CMT (Salesforce Campaign Management Tool) / Allocadia; data analytics tools are beneficial.
•Demonstrated experience using GenAI/ML to accelerate campaign strategy, creative concepts, content variants, audience insights/segmentation, and experimentation (A/B, multivariate, incrementality).
•Excellent written and oral communication skills to build customer-facing campaigns, assets, briefs, and strategy presentations.

Experience:5+ yearsGlobal marketing campaignsEducationAECO

Education:Bachelor's in marketing, communications

Skills:Written communicationOral communicationCollaborationData-driven decision-makingInnovation

Tech Stack:DraftrMarketoAirtableCMTSalesforce Campaign Management ToolAllocadiaAdobe Customer Journey AnalyticsPower BIFullstoryPowerPointGenAI/MLA/B testingMultivariate testingIncrementalityAI prompt design

Company Brief

Autodesk

Provides design and engineering software for architecture, construction, manufacturing, media, and entertainment industries, offering CAD, BIM, and 3D modeling tools to enable product and infrastructure design workflows.

Industry: Enterprise Software

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: San Rafael, United States

Founded: 1982

Glassdoor: 3.9

Website LinkedIn Glassdoor

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Autodesk

5 days ago

Campaign Marketing Manager, Forma

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 19 hours agoStatus: Live

Job Summary

Location: San Francisco

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Develop and produce master campaign deliverables, creative concepts, and bill of materials defined by strategic briefs, ensuring quality and delivery timelines with external agencies.
•Oversee internal or employee communications strategy based on campaign sizing and relevance.
•Collaborate with cross-functional teams (Audience Marketing, Field Marketing, Digital Strategy, Field Engagement, and Curriculum & Certification) to align strategies, outcomes, and reporting.
•Create and deliver audience-first campaign content concepts and theme/look-and-feel from ideation through execution with agency partners.
•Manage global nurture campaigns (first 60 days post-download and beyond) and achieve ROMI goals using data-driven insights; manage cross-functional briefings and quarterly updates.

Pay and Benefits

Salary: USD 77,000 - 112,200 annually

Equity and Bonus:Equity

Key Requirements

•BA, BS, or equivalent experience in marketing or communications.
•5+ years developing global marketing campaigns for a large company.
•Proficiency with marketing campaign tools such as Draftr, Marketo, Airtable, and CMT (Salesforce Campaign Management Tool) / Allocadia; data analytics tools are beneficial.
•Demonstrated experience using GenAI/ML to accelerate campaign strategy, creative concepts, content variants, audience insights/segmentation, and experimentation (A/B, multivariate, incrementality).
•Excellent written and oral communication skills to build customer-facing campaigns, assets, briefs, and strategy presentations.

Experience:5+ yearsGlobal marketing campaignsEducationAECO

Education:Bachelor's in marketing, communications

Skills:Written communicationOral communicationCollaborationData-driven decision-makingInnovation

Company Brief

Autodesk

Industry: Enterprise Software

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: San Rafael, United States

Founded: 1982

Glassdoor: 3.9

Website LinkedIn Glassdoor