Head of Launch, France

Whatnot
London, Berlin
Workplace: HybridFull timeFunction: Administration & Executive AssistanceExperience: 10+ yearsSkills: ["Ownership","Curiosity","Team leadership","Player-coach","Data-driven decision-making"]

Own the strategy and execution for launching and scaling categories in France. Lead a cross-functional, generalist launch team to map the French e-commerce landscape, build category playbooks, and drive end-to-end launches from market validation to seller acquisition and community activation. Define success metrics, run experiments, and partner closely with product, marketing, operations, and engineering to unlock outsized growth while bringing deep local market insight to internal decisions.

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Whatnot
Whatnot
3 days ago

Head of Launch, France

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Last checked: 14 hours agoStatus: Live

Job Summary

Own the strategy and execution for launching and scaling categories in France. Lead a cross-functional, generalist launch team to map the French e-commerce landscape, build category playbooks, and drive end-to-end launches from market validation to seller acquisition and community activation. Define success metrics, run experiments, and partner closely with product, marketing, operations, and engineering to unlock outsized growth while bringing deep local market insight to internal decisions.
Location: London, Berlin
Workplace: Hybrid
Employment Type: Full time
Job Function: Administration & Executive Assistance
Seniority: Sr. Director level

Key Responsibilities

  • •Define the French category strategy by mapping the e-commerce landscape through market research, seller/buyer conversations, and competitive analysis.
  • •Build and develop a generalist launch team by setting goals and KPIs, running 1:1s and team rituals, delivering feedback, and supporting growth and hiring.
  • •Lead end-to-end launches of new France verticals, from hypothesis and market validation through seller acquisition, community activation, and growth ramp.
  • •Create repeatable launch playbooks (market sizing, supply mapping, community identification, and go-to-market) and apply them across launches.
  • •Drive outsized growth by running experiments, aligning with product/marketing/operations/engineering, and serving as the primary internal voice of the French market.

Pay and Benefits

Perks:Health InsuranceMedicalDentalVisionRemote WorkHome OfficePension PlansParental LeaveChildcare

Key Requirements

  • •10+ years experience in a fast-paced, client-facing, high-output role (e.g., strategy consulting, venture capital, private equity, or partnerships at a fast-paced tech company).
  • •Proven track record building and leading high-performing teams, setting vision, developing talent, and managing performance.
  • •Experience launching new products, categories, or markets from scratch (zero-to-one), moving from ambiguity to traction.
  • •Fluency in English and French with deep, nuanced expertise in French consumer culture, e-commerce dynamics, and communities.
  • •Strong analytical capability using data to define success metrics and make data-driven decisions; comfort at both strategy-setting and hands-on execution.
Experience:10+ yearsStrategy consultingVenture capitalPrivate equityMarket partnerships
Skills:OwnershipCuriosityTeam leadershipPlayer-coachData-driven decision-making
Languages:EnglishFrench

Company Brief

Whatnot
Whatnot is a live-stream shopping marketplace connecting sellers and collectors for trading cards, toys, and collectibles. The platform hosts live auctions and interactive streams, enabling creators and small businesses to sell directly to engaged communities.
Industry: Online Marketplaces
Company Size: Large (251 to 1,000 employees)
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series D
Headquarters: United States
Founded: 2019
WebsiteLinkedIn