Field Marketing Manager

Rogo
New York
Workplace: OnsiteFull timeFunction: Marketing & GrowthSkills: ["Project management","Organization","Collaboration","Communication"]

Dynamic Field Marketing Manager to architect and execute in-person and virtual events, shaping Rogo’s field strategy in the US and UK. Own end-to-end event programs, manage logistics, budgeting, and lead capture, and collaborate with sales, product, and executives to drive brand awareness and pipeline in a fast-growing B2B SaaS/FinTech/AI environment.

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Rogo
Rogo
9 months ago

Field Marketing Manager

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Source: Company careers pageValidated by: Fursa AI
Last checked: 19 hours agoStatus: Live

Job Summary

Dynamic Field Marketing Manager to architect and execute in-person and virtual events, shaping Rogo’s field strategy in the US and UK. Own end-to-end event programs, manage logistics, budgeting, and lead capture, and collaborate with sales, product, and executives to drive brand awareness and pipeline in a fast-growing B2B SaaS/FinTech/AI environment.
Location: New York
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Implement an event strategy anchored in field events (conferences, trade shows, panels, roundtables, fireside chats, networking events, VIP experiences, dinners, happy hours, partner events, brand activations, product launch activations and employer branding events)
  • •Implement a smaller-scale virtual event strategy to augment field events (webinars, virtual activations and experiences)
  • •Manage event logistics, including vendor sourcing, budgeting, attendee management, and on-site execution
  • •Implement formulaic onsite lead capture and post-event follow up sequences to maximize ROI and ensure consistency
  • •Manage an ongoing event budget

Key Requirements

  • •3-6 years of field marketing or event marketing experience, ideally in B2B SaaS, FinTech or AI
  • •Proven track record of planning and executing both in-person and virtual events that drive pipeline and brand awareness
  • •Strong project management and organizational skills — demonstrated ability to manage multiple, complex programs simultaneously
  • •Ability to thrive in fast-paced, high-growth environments and adapt in ambiguous situations
Experience:B2B SaaSFinTechAI
Skills:Project managementOrganizationCollaborationCommunication

Company Brief

Rogo
Provides an AI-driven research platform that automates consumer interviews, surveys, and qualitative insights to help product and marketing teams gather and analyze customer feedback faster.
Industry: Enterprise Software
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