Product Manager Graduate (Content and Service, Search Ads) - 2027 Start

TikTok
San Jose
Workplace: OnsiteFull timeFunction: Product ManagementEducation: bachelorsSkills: ["Cross-functional collaboration","Data analysis","Product planning","Strategic thinking","Communication"]

Drive product strategy for TikTok Search Ads by analyzing search ads metrics and advertiser performance, diagnosing delivery-funnel pain points, and turning insights into product plans and iteration. Collaborate with design, product, marketing, and cross-regional R&D to define roadmaps, improve recall/ranking/bidding, and apply LLM/AI to query understanding and intent matching with clear evaluation standards. Support GTM via data analysis, user feedback, and requirement collection, owning dashboards and weekly reports.

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FursaFursa
TikTok
TikTok
1 day ago

Product Manager Graduate (Content and Service, Search Ads) - 2027 Start

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Last checked: 15 hours agoStatus: Live

Job Summary

Drive product strategy for TikTok Search Ads by analyzing search ads metrics and advertiser performance, diagnosing delivery-funnel pain points, and turning insights into product plans and iteration. Collaborate with design, product, marketing, and cross-regional R&D to define roadmaps, improve recall/ranking/bidding, and apply LLM/AI to query understanding and intent matching with clear evaluation standards. Support GTM via data analysis, user feedback, and requirement collection, owning dashboards and weekly reports.
Location: San Jose
Workplace: Onsite
Employment Type: Full time
Job Function: Product Management
Seniority: Graduate level

Key Responsibilities

  • •Own search ads metrics analysis and lead advertiser performance deep-dives, translating insights into product strategy and iteration.
  • •Diagnose delivery-funnel pain points and drive optimization of recall, ranking, and bidding models; apply LLM/AI to query understanding, intent matching, and creative generation.
  • •Define product plans, priorities, and roadmaps against business goals; align partner teams and identify new AI capabilities to improve advertiser efficiency.
  • •Support GTM through data analysis, user feedback, and requirement collection.
  • •Drive execution with cross-regional R&D, design, data science, operations, and sales; own data monitoring, weekly reports, and core dashboards.

Key Requirements

  • •Completing or recently completed a Bachelor's degree in computer science or a related discipline.
  • •Use AI tools effectively for data analysis and workflow efficiency, with understanding of model optimization logic.
  • •Analyze advertiser measurement metrics and budget allocation logic; extract requirements from a client perspective.
  • •Understand core products and business needs, improve data monitoring, and update weekly reports and key indicators.
  • •Demonstrated Product Management experience in Ads/Search/Recommendation/AI or LLM, and in Traffic Strategy, Ad Delivery, or Ad Format.
Experience:AdsSearchRecommendationAILLM
Education:Bachelor's
Skills:Cross-functional collaborationData analysisProduct planningStrategic thinkingCommunication
Languages:ChineseEnglish
Tech Stack:LLMAIAI tooling

Company Brief

TikTok
Short-form video platform that lets users create, share, and discover entertainment content through algorithmic recommendations. It also offers advertising and creator tools for brands, influencers, and businesses.
Industry: Digital Media
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Headquarters: Singapore, Singapore
Founded: 2016
WebsiteLinkedIn