Campaign Lead

Harvey
New York
Workplace: OnsiteFull timeUSD 164,000 - 246,000 annuallyFunction: Administration & Executive AssistanceExperience: 8+ yearsSkills: ["Ownership","Cross-functional influence","Strategic thinking","Commercial judgment","Writing"]

Own Harvey’s global integrated campaign strategy—from defining priority audiences and positioning to designing coordinated programs that drive awareness, engagement, pipeline, and revenue. Partner cross-functionally with product, sales, and GTM leaders to translate company priorities into market-facing initiatives and orchestrate the full marketing system across channels. Set measurement and KPIs, build the campaigns operating model and team, and raise creative and strategic rigor with an AI-native campaign engine.

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Harvey
Harvey
21 hours ago

Campaign Lead

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Last checked: 5 hours agoStatus: Live

Job Summary

Own Harvey’s global integrated campaign strategy—from defining priority audiences and positioning to designing coordinated programs that drive awareness, engagement, pipeline, and revenue. Partner cross-functionally with product, sales, and GTM leaders to translate company priorities into market-facing initiatives and orchestrate the full marketing system across channels. Set measurement and KPIs, build the campaigns operating model and team, and raise creative and strategic rigor with an AI-native campaign engine.
Location: New York
Workplace: Onsite
Employment Type: Full time
Job Function: Administration & Executive Assistance
Seniority: Manager level

Key Responsibilities

  • •Set Harvey’s global integrated campaign strategy, defining audiences, segments, narratives, and campaign architecture to drive awareness, engagement, pipeline, and revenue.
  • •Turn audience insight into differentiated positioning using primary research, customer insight, competitive intelligence, and demonstrated use cases.
  • •Translate company priorities into market-facing programs by partnering with product, sales, and business leaders to support key growth initiatives.
  • •Orchestrate the full marketing system across digital, social, communications, analyst relations, alliances, events, field marketing, and other channels for cohesive global campaigns.
  • •Build the measurement system (KPIs, dashboards, attribution signals, and operating cadence) and define how campaign investment connects to audience and business outcomes.

Pay and Benefits

Salary: USD 164,000 - 246,000 annually
Equity and Bonus:Equity

Key Requirements

  • •8+ years of B2B marketing experience with significant ownership of integrated campaigns, demand generation, or go-to-market programs in enterprise software or high-growth SaaS.
  • •Proven record building and scaling teams, programs, or operating models with structure without unnecessary process.
  • •Experience building and leading exceptional teams, including hiring, developing, and retaining high-performing marketers.
  • •Strong commercial instincts with ownership of multi-million-dollar marketing investments tied to pipeline, revenue, and ROI.
  • •Exceptional positioning and messaging judgment, with strong writing ability to execute when stakes are high.
Experience:8+ yearsB2B marketingEnterprise softwareSaaSHigh-growthDemand generationGo-to-market
Skills:OwnershipCross-functional influenceStrategic thinkingCommercial judgmentWriting
Tech Stack:AI

Company Brief

Harvey
Harvey builds domain-specific generative AI for legal and professional services, automating contract analysis, due diligence, compliance, and litigation workflows for law firms and corporate legal teams.
Industry: LegalTech
Company Size: Large (251 to 1,000 employees)
Revenue: USD 100M to 250M
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series E+
Headquarters: San Francisco, United States
Founded: 2022
Glassdoor
Glassdoor: 4.1
WebsiteLinkedInGlassdoor