Director, Marketing Operations

Edmentum
United States
Workplace: RemoteFull timeUSD 130,000 - 140,000 annuallyFunction: Marketing & GrowthExperience: 8+ yearsEducation: bachelorsSkills: ["Leadership","Communication","Problem-solving","Influence","Data-driven"]

Lead a high-performing marketing operations and analytics team to turn marketing strategy into measurable revenue impact. Own the marketing tech stack (Marketo, LeanData, Salesforce, Demandbase, Power BI, GA4), set lead lifecycle rules, drive attribution, and deliver executive-ready insights to forecasts and investment decisions across the funnel.

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Edmentum
Edmentum
3 months ago

Director, Marketing Operations

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Last checked: 12 hours agoStatus: Live

Job Summary

Lead a high-performing marketing operations and analytics team to turn marketing strategy into measurable revenue impact. Own the marketing tech stack (Marketo, LeanData, Salesforce, Demandbase, Power BI, GA4), set lead lifecycle rules, drive attribution, and deliver executive-ready insights to forecasts and investment decisions across the funnel.
Location: United States
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Sr. Manager level

Key Responsibilities

  • •Build, coach, and develop a high-performing marketing operations and analytics team that scales with the business.
  • •Own the strategy and direction of our marketing technology stack, including Marketo, LeanData, Salesforce, Demandbase, Power BI, GA4, and enrichment tools.
  • •Set the operational rules of the road for lead lifecycle, scoring, routing, SLAs, UTM governance, campaign taxonomy, and attribution.
  • •Direct the analytics and reporting that shape pipeline forecasting, campaign performance, and investment decisions across the funnel.
  • •Partner deeply with Revenue Operations, Sales, Finance, and IT to align definitions, reporting standards, and pipeline accountability across the revenue engine.

Pay and Benefits

Salary: USD 130,000 - 140,000 annually
Perks:Health InsuranceDentalVision401kPaid HolidaysWellness StipendTime Away

Key Requirements

  • •Bachelor’s degree in Marketing, Business, Analytics, Data Science, or a related field, or equivalent professional experience.
Experience:8+ yearsMarketing operationsRevenue operationsAnalytics
Education:Bachelor's
Skills:LeadershipCommunicationProblem-solvingInfluenceData-driven
Certifications:Marketo certification
Languages:English
Tech Stack:MarketoLeanDataSalesforceDemandbasePower BIGA4LookerTableauSQL

Company Brief

Edmentum
Provides online curriculum, assessment, and instructional tools for K–12 educators and students, offering digital courses, practice and test prep, and intervention programs to support personalized learning and academic achievement.
Industry: EdTech
Company Size: Large (251 to 1,000 employees)
Growth: Established Company
Headquarters: Bloomington, United States
WebsiteLinkedIn