Netflix

3 months ago

Manager, Performance Marketing

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 19 hours agoStatus: Live

Job Summary

Own and optimize programmatic performance marketing campaigns across CTV, display, online video, and audio to drive incremental global membership growth. Lead end-to-end campaign project management, manage regional acquisition partnerships, and collaborate with Brand, Product Marketing, Consumer Insights, and Country Marketers to deliver high-quality, legally compliant creative. Use test-and-learn to expand channels and formats, translate results into exec-friendly memos, and streamline ad operations and measurement needs.

Location: Los Angeles

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Own, execute, and regularly optimize programmatic performance marketing campaigns across CTV, display, video, and audio (and other paid media).
•Drive business impact across key markets, contributing to Netflix membership growth goals and ROAS performance.
•Lead end-to-end project management for performance marketing campaigns, managing timelines, deliverables, and stakeholder communications.
•Manage relationships with regional stakeholders and acquisition partners to deliver best-in-class partnerships and value.
•Streamline ad operations, partnering with platform reps to set up campaigns, upload creative, build/QA ads, and launch campaigns.

Pay and Benefits

Salary: USD 215,000 - 346,000 annually

Equity and Bonus:Equity

Perks:Health Insurance401kEquityDisability ProgramsPaid LeaveLife Insurance

Key Requirements

•7+ years implementing customer acquisition strategies and managing KPIs in entertainment or subscription-led/digital-native environments, scaling programmatic campaigns across CTV, display, video, and audio.
•Build a programmatic performance marketing program from scratch using DSP platforms such as The Trade Desk and DV360.
•In-depth understanding of user acquisition algorithms, incremental-based KPIs, and programmatic marketing technology (DSPs, ad servers, campaign managers, ad verification).
•Comfortable building campaigns and ads in DSPs; experience with Ads Manager tools (Meta, Google, TikTok Ads Manager) is a bonus.
•Strong interpersonal skills to work across technical and creative teams, with analytical communication and high ownership across multiple stakeholders.

Experience:7+ yearsEntertainment industrySubscription-led businessDigital-native companyUser acquisitionProgrammatic marketing

Skills:AnalyticalCommunicationStakeholder managementOwnershipAdaptability

Tech Stack:Programmatic mediaCTVDisplayOnline videoAudioDSPThe Trade DeskDV360Ad serversCampaign managersAd verificationAds ManagerMetaGoogle AdsTikTok Ads ManagerWebMobile

Company Brief

Netflix

Global subscription streaming service that produces and distributes movies, TV series, and games across multiple devices, operating worldwide with extensive original content and localized offerings.

Industry: Streaming Platforms

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Los Gatos, United States

Founded: 1997

Glassdoor: 4.1

Website LinkedIn Glassdoor

Loading job details...

Preparing the role view and application actions.

Netflix

3 months ago

Manager, Performance Marketing

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 19 hours agoStatus: Live

Job Summary

Location: Los Angeles

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Own, execute, and regularly optimize programmatic performance marketing campaigns across CTV, display, video, and audio (and other paid media).
•Drive business impact across key markets, contributing to Netflix membership growth goals and ROAS performance.
•Lead end-to-end project management for performance marketing campaigns, managing timelines, deliverables, and stakeholder communications.
•Manage relationships with regional stakeholders and acquisition partners to deliver best-in-class partnerships and value.
•Streamline ad operations, partnering with platform reps to set up campaigns, upload creative, build/QA ads, and launch campaigns.

Pay and Benefits

Salary: USD 215,000 - 346,000 annually

Equity and Bonus:Equity

Perks:Health Insurance401kEquityDisability ProgramsPaid LeaveLife Insurance

Key Requirements

•7+ years implementing customer acquisition strategies and managing KPIs in entertainment or subscription-led/digital-native environments, scaling programmatic campaigns across CTV, display, video, and audio.
•Build a programmatic performance marketing program from scratch using DSP platforms such as The Trade Desk and DV360.
•In-depth understanding of user acquisition algorithms, incremental-based KPIs, and programmatic marketing technology (DSPs, ad servers, campaign managers, ad verification).
•Comfortable building campaigns and ads in DSPs; experience with Ads Manager tools (Meta, Google, TikTok Ads Manager) is a bonus.
•Strong interpersonal skills to work across technical and creative teams, with analytical communication and high ownership across multiple stakeholders.

Experience:7+ yearsEntertainment industrySubscription-led businessDigital-native companyUser acquisitionProgrammatic marketing

Skills:AnalyticalCommunicationStakeholder managementOwnershipAdaptability

Tech Stack:Programmatic mediaCTVDisplayOnline videoAudioDSPThe Trade DeskDV360Ad serversCampaign managersAd verificationAds ManagerMetaGoogle AdsTikTok Ads ManagerWebMobile

Company Brief

Netflix

Global subscription streaming service that produces and distributes movies, TV series, and games across multiple devices, operating worldwide with extensive original content and localized offerings.

Industry: Streaming Platforms

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Los Gatos, United States

Founded: 1997

Glassdoor: 4.1

Website LinkedIn Glassdoor