Glean

1 month ago

Customer & Growth Product Marketing Lead

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 2 hours agoStatus: Live

Job Summary

Director, Growth Product Marketing responsible for post-sale engagement, activation, adoption, renewal, and expansion. Builds lifecycle programs across email and in-product channels; collaborates with Customer Success, Sales, Product, and RevOps; leads AI-enabled, scalable programs and a small AI-native team to drive adoption, retention, and expansion in a B2B SaaS environment.

Location: San Francisco

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Director level

Key Responsibilities

•Own the end-to-end post-sale marketing strategy across onboarding, activation, adoption, renewal and expansion with clear lifecycle stages, goals, and success metrics.
•Design and implement segmented lifecycle campaigns across email, in-product, and other channels to accelerate time-to-value, increase adoption of priority workflows, and improve retention.
•Partner closely with Customer Success and Sales on signal-based programs for at-risk accounts, renewal readiness, win-back, and expansion opportunities.
•Develop upsell, cross-sell, and expansion campaigns aligned to sales plays and account plans, using experimentation and behavioral data to optimize onboarding, adoption, and growth, and leveraging AI to build speed and scale into the process.
•Serve as the cross-functional lead for post-sale marketing, partnering with Product, Marketing, Sales, Customer Success, and RevOps to define measurement, improve lifecycle strategy, and scale repeatable programs.

Pay and Benefits

Perks:Home OfficeEducation StipendWellness Stipend401kHealth InsuranceVisionDental

Key Requirements

•8+ years of B2B SaaS marketing experience across customer, lifecycle, growth, or revenue marketing, with a strong focus on post-sale outcomes.
•Proven success driving adoption, retention, and expansion within an installed base, with measurable impact on product usage, renewals, NRR, or expansion pipeline.
•AI fluent, using the latest AI tools as a natural and integral part of everyday work.
•Deep expertise and hands-on execution experience in customer and lifecycle marketing, including segmentation, testing, automation, and multi-touch journeys across email and in-product channels.
•Strong analytical, written, and communication skills, with the ability to turn customer behavior and performance data into clear programs, narratives, and executive-ready insights.

Experience:B2B SaaSEnterprise software

Skills:CommunicationAnalyticalTeam collaborationLeadershipProblem-solving

Languages:English

Tech Stack:AIEmail marketingIn-product

Company Brief

Glean

Provides an enterprise search and knowledge discovery platform that helps organizations find information across apps, drives, and internal tools, improving employee productivity and onboarding through AI-powered search and relevance ranking.

Industry: Enterprise Software

Company Size: Large (251 to 1,000 employees)

Growth: Scaleup

Headquarters: San Francisco, United States

Founded: 2017

Website LinkedIn

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Glean

1 month ago

Customer & Growth Product Marketing Lead

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 2 hours agoStatus: Live

Job Summary

Location: San Francisco

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Director level

Key Responsibilities

•Own the end-to-end post-sale marketing strategy across onboarding, activation, adoption, renewal and expansion with clear lifecycle stages, goals, and success metrics.
•Design and implement segmented lifecycle campaigns across email, in-product, and other channels to accelerate time-to-value, increase adoption of priority workflows, and improve retention.
•Partner closely with Customer Success and Sales on signal-based programs for at-risk accounts, renewal readiness, win-back, and expansion opportunities.
•Develop upsell, cross-sell, and expansion campaigns aligned to sales plays and account plans, using experimentation and behavioral data to optimize onboarding, adoption, and growth, and leveraging AI to build speed and scale into the process.
•Serve as the cross-functional lead for post-sale marketing, partnering with Product, Marketing, Sales, Customer Success, and RevOps to define measurement, improve lifecycle strategy, and scale repeatable programs.

Pay and Benefits

Perks:Home OfficeEducation StipendWellness Stipend401kHealth InsuranceVisionDental

Key Requirements

•8+ years of B2B SaaS marketing experience across customer, lifecycle, growth, or revenue marketing, with a strong focus on post-sale outcomes.
•Proven success driving adoption, retention, and expansion within an installed base, with measurable impact on product usage, renewals, NRR, or expansion pipeline.
•AI fluent, using the latest AI tools as a natural and integral part of everyday work.
•Deep expertise and hands-on execution experience in customer and lifecycle marketing, including segmentation, testing, automation, and multi-touch journeys across email and in-product channels.
•Strong analytical, written, and communication skills, with the ability to turn customer behavior and performance data into clear programs, narratives, and executive-ready insights.

Experience:B2B SaaSEnterprise software

Skills:CommunicationAnalyticalTeam collaborationLeadershipProblem-solving

Languages:English

Tech Stack:AIEmail marketingIn-product

Company Brief

Glean

Industry: Enterprise Software

Company Size: Large (251 to 1,000 employees)

Growth: Scaleup

Headquarters: San Francisco, United States

Founded: 2017

Website LinkedIn