Sr. Specialist Marketing CRM

Delivery Hero
Dubai
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 2+ yearsEducation: bachelorsSkills: ["Data-driven","Time management","Communication","Presentation","Teamwork"]

Own and implement country-level CRM campaigns for talabat across the customer lifecycle. Partner with the Campaign Ops team to launch campaigns and troubleshoot local market challenges like churn and frequency changes. Forecast and monitor spend against CRM budgets, track lifecycle performance, and suggest optimizations using learnings from other markets. Build data-backed hypotheses to improve ROI from existing flows and provide cost/performance visibility to local marketing teams.

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FursaFursa
Delivery Hero
Delivery Hero
2 days ago

Sr. Specialist Marketing CRM

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Source: Company careers pageValidated by: Fursa AI
Last checked: 8 hours agoStatus: Live

Job Summary

Own and implement country-level CRM campaigns for talabat across the customer lifecycle. Partner with the Campaign Ops team to launch campaigns and troubleshoot local market challenges like churn and frequency changes. Forecast and monitor spend against CRM budgets, track lifecycle performance, and suggest optimizations using learnings from other markets. Build data-backed hypotheses to improve ROI from existing flows and provide cost/performance visibility to local marketing teams.
Location: Dubai
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Own and implement country-level CRM campaigns for talabat across the customer lifecycle.
  • •Coordinate with the Campaign Ops team to launch CRM campaigns and address local market challenges such as churn increase and frequency drop.
  • •Forecast, align, and monitor campaign spend while ensuring adherence to monthly, quarterly, and annual CRM budgets.
  • •Monitor lifecycle campaign performance and recommend optimizations using best practices and learnings from other markets.
  • •Create visibility for local marketing teams on performance and cost evolution, and formulate data-backed hypotheses to optimize ROI from existing flows.

Key Requirements

  • •Bachelor’s degree in marketing (or equivalent) with a strong data focus.
  • •Minimum 2 years of proven relevant work experience in a fast-paced environment.
  • •Strong Excel skills and comfort working with data and reporting campaign performance.
  • •Experience with CRM and campaign management tools such as Braze (or similar).
  • •Fluency in written and spoken English; Arabic fluency is a plus.
Experience:2+ yearsPerformance marketing
Education:Bachelor's in marketing
Skills:Data-drivenTime managementCommunicationPresentationTeamwork
Languages:EnglishArabic
Tech Stack:ExcelBrazeCRMCampaign management

Company Brief

Delivery Hero
Global online food-ordering and local delivery platform operating multiple regional brands (e.g., Foodpanda, Glovo, Talabat) across 50–70+ countries, supplying food and quick-commerce deliveries via marketplace and logistics services.
Industry: Online Marketplaces
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Berlin, Germany
Founded: 2011
Glassdoor
Glassdoor: 3.4
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