Lapel

1 month ago

Head of Brand & Content

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 5 hours agoStatus: Live

Job Summary

Lead Lapel’s brand voice and narrative across all external surfaces, shaping how a new category of software is understood. Write compelling content, partner with founders, and own the marketing engine across written, video, and launch formats to drive Lapel’s public presence.

Location: San Francisco

Workplace: Onsite

Employment Type: Full time

Job Function: Content & Editorial (Writing/Editing)

Key Responsibilities

•Develop and maintain Lapel’s brand voice and positioning across every external surface
•Shape how the market understands and talks about a new category of software
•Write content that builds Lapel's public presence
•Translate complex product concepts into sharp, compelling external content
•Own the marketing engine across written, video, and launch formats

Pay and Benefits

Equity and Bonus:Equity

Perks:MedicalDentalVision401kEquityCommuter Benefits

Key Requirements

•Have 3+ years of experience owning brand, content or narrative at a tech company
•Are a genuinely compelling writer, not just a content producer
•Have strong strategic instincts and can connect product, market, and culture into a coherent story
•Understand how attention works online and know what founders & operators pay attention to
•Have executed end-to-end across launches, content systems, and distribution

Experience:3+ yearsTechSaaSB2B software

Skills:WritingStorytellingCommunicationStrategic thinkingCollaboration

Languages:English

Company Brief

Lapel

Lapel is an online menswear brand specializing in suits, blazers, and tailored clothing, offering curated styles, accessories, personalized styling services, and made-to-measure options for modern professionals via e-commerce.

Industry: Fashion & Apparel

Website

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Lapel

1 month ago

Head of Brand & Content

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 5 hours agoStatus: Live

Job Summary

Location: San Francisco

Workplace: Onsite

Employment Type: Full time

Job Function: Content & Editorial (Writing/Editing)

Key Responsibilities

•Develop and maintain Lapel’s brand voice and positioning across every external surface
•Shape how the market understands and talks about a new category of software
•Write content that builds Lapel's public presence
•Translate complex product concepts into sharp, compelling external content
•Own the marketing engine across written, video, and launch formats

Pay and Benefits

Equity and Bonus:Equity

Perks:MedicalDentalVision401kEquityCommuter Benefits

Key Requirements

•Have 3+ years of experience owning brand, content or narrative at a tech company
•Are a genuinely compelling writer, not just a content producer
•Have strong strategic instincts and can connect product, market, and culture into a coherent story
•Understand how attention works online and know what founders & operators pay attention to
•Have executed end-to-end across launches, content systems, and distribution

Experience:3+ yearsTechSaaSB2B software

Skills:WritingStorytellingCommunicationStrategic thinkingCollaboration

Languages:English

Company Brief

Lapel

Industry: Fashion & Apparel

Website