Praktikum Brand Marketing (all genders) (Heidelberg, Baden-Wuerttemberg, DE, 69115)

Reckitt
Heidelberg
Workplace: OnsiteInternshipFunction: Marketing & GrowthSkills: ["Analytical skills","Problem-solving","Communication","Teamwork","Multi-tasking"]

Support the Brand Marketing team for Reckitt’s Selfcare brands, helping shape the brand portfolio and deliver marketing activities across the consumer journey. You’ll own project work such as preparing new product introductions, planning and executing marketing campaigns, collaborating with agencies, and supporting artwork and POS activations in pharmacies. You’ll also analyze brand performance using IQVIA and work with cross-functional teams to bring digital campaigns to life.

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Reckitt
Reckitt
21 hours ago

Praktikum Brand Marketing (all genders) (Heidelberg, Baden-Wuerttemberg, DE, 69115)

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Job Summary

Support the Brand Marketing team for Reckitt’s Selfcare brands, helping shape the brand portfolio and deliver marketing activities across the consumer journey. You’ll own project work such as preparing new product introductions, planning and executing marketing campaigns, collaborating with agencies, and supporting artwork and POS activations in pharmacies. You’ll also analyze brand performance using IQVIA and work with cross-functional teams to bring digital campaigns to life.
Location: Heidelberg
Workplace: Onsite
Employment Type: Internship
Job Function: Marketing & Growth
Seniority: Intern level

Key Responsibilities

  • •Unterstützung des Brand-Marketing-Teams in allen Marketingaktivitäten
  • •Eigenständige Übernahme von Projekten, z. B. Vorbereitung neuer Produkteinführungen und Betreuung marktführender Gesundheitsprodukte
  • •Planung, Analyse und Umsetzung von Marketingkampagnen
  • •Zusammenarbeit mit Agenturen zur Umsetzung von Ideen sowie Unterstützung bei Artwork-Entwicklung und POS-Aktivierungen
  • •Durchführung von Marktanalysen zur Markenperformance (inkl. Nutzung des IQVIA-Tools) und Zusammenarbeit mit funktionsübergreifenden Teams für digitale Kampagnen

Pay and Benefits

Equity and Bonus:Equity
Perks:Life InsuranceParental LeaveEmployee Assistance

Key Requirements

  • •Im Bereich Betriebswirtschaft, Marketing oder Wirtschaftswissenschaften studieren bzw. ein vergleichbarer Studiengang
  • •Erste praktische Erfahrungen durch Praktika, Universitätsprojekte oder vergleichbare Tätigkeiten (von Vorteil)
  • •Deutsch auf muttersprachlichem Niveau sowie gute Englischkenntnisse (B2)
  • •Sicherer Umgang mit Microsoft Excel und sehr gute PowerPoint-Kenntnisse
  • •Ausgeprägte analytische Fähigkeiten, Problemlösungskompetenz sowie Kommunikations- und Teamfähigkeit
Education:
Skills:Analytical skillsProblem-solvingCommunicationTeamworkMulti-tasking
Languages:GermanEnglish
Tech Stack:Microsoft ExcelPowerPointIQVIA

Company Brief

Reckitt
Global consumer goods company producing health, hygiene, and home products across well-known brands. Operates in multiple markets offering over-the-counter health, personal care, and household cleaning products to consumers worldwide.
Industry: FMCG
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Slough, United Kingdom
Founded: 1999
WebsiteLinkedIn