Freshworks

1 month ago

Senior Director, Marketing Intelligence & Decision Science

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 23 hours agoStatus: Live

Job Summary

Lead and modernize Freshworks' marketing intelligence and decision science, shaping measurement frameworks, scalable data and AI-enabled capabilities, and executive-level reporting across GTM. Partner with Marketing, Sales, Finance, RevOps, and IT to enable data-driven decisions, improve investment allocation, funnel optimization, and performance predictability.

Location: San Mateo

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Director level

Key Responsibilities

•Own the strategic measurement framework for Marketing performance across pipeline, bookings, funnel conversion, efficiency, and revenue contribution.
•Lead executive-level business performance reporting, insights, and storytelling across WBRs, QBRs, forecasting reviews, and strategic planning cycles.
•Translate complex performance trends into clear business narratives, risks, opportunities, and actionable recommendations.
•Establish proactive performance monitoring and early warning systems to identify emerging trends and business risks.
•Drive standardization and governance of KPIs, definitions, measurement methodologies, and reporting consistency across GTM.

Pay and Benefits

Salary: USD 255,000 - 315,000 annually

Key Requirements

•12+ years of experience across Marketing Analytics, Revenue Intelligence, Decision Science, GTM Strategy, Business Intelligence, or related disciplines within complex B2B SaaS or enterprise technology environments.
•Proven experience leading and modernizing high-performing analytics, intelligence, or performance measurement organizations.
•Strong experience building scalable measurement frameworks, forecasting models, attribution methodologies, experimentation programs, and executive performance reporting.
•Demonstrated ability to translate complex business and performance data into clear executive insights, recommendations, and action plans.
•Bachelor’s degree required; MBA preferred.

Experience:12+ yearsSaaSB2BEnterprise technology

Education:Bachelor's

Skills:LeadershipExecutive communicationStorytellingStakeholder managementCollaboration

Languages:English

Tech Stack:AIMachine learningPredictive modelingCRMMAPBICDP

Company Brief

Freshworks

Provides cloud-based customer engagement, CRM and ITSM software (Freshdesk, Freshservice, Freshsales) that helps businesses manage customer and employee experiences through SaaS products and AI-driven tools.

Industry: Enterprise Software

Company Size: Enterprise (1,001+ employees)

Revenue: USD 500M to 1B

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: San Mateo, United States

Founded: 2010

Glassdoor: 3.5

Website LinkedIn Glassdoor

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Freshworks

1 month ago

Senior Director, Marketing Intelligence & Decision Science

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 23 hours agoStatus: Live

Job Summary

Location: San Mateo

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Director level

Key Responsibilities

•Own the strategic measurement framework for Marketing performance across pipeline, bookings, funnel conversion, efficiency, and revenue contribution.
•Lead executive-level business performance reporting, insights, and storytelling across WBRs, QBRs, forecasting reviews, and strategic planning cycles.
•Translate complex performance trends into clear business narratives, risks, opportunities, and actionable recommendations.
•Establish proactive performance monitoring and early warning systems to identify emerging trends and business risks.
•Drive standardization and governance of KPIs, definitions, measurement methodologies, and reporting consistency across GTM.

Pay and Benefits

Salary: USD 255,000 - 315,000 annually

Key Requirements

•12+ years of experience across Marketing Analytics, Revenue Intelligence, Decision Science, GTM Strategy, Business Intelligence, or related disciplines within complex B2B SaaS or enterprise technology environments.
•Proven experience leading and modernizing high-performing analytics, intelligence, or performance measurement organizations.
•Strong experience building scalable measurement frameworks, forecasting models, attribution methodologies, experimentation programs, and executive performance reporting.
•Demonstrated ability to translate complex business and performance data into clear executive insights, recommendations, and action plans.
•Bachelor’s degree required; MBA preferred.

Experience:12+ yearsSaaSB2BEnterprise technology

Education:Bachelor's

Skills:LeadershipExecutive communicationStorytellingStakeholder managementCollaboration

Languages:English

Tech Stack:AIMachine learningPredictive modelingCRMMAPBICDP

Company Brief

Freshworks

Industry: Enterprise Software

Company Size: Enterprise (1,001+ employees)

Revenue: USD 500M to 1B

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: San Mateo, United States

Founded: 2010

Glassdoor: 3.5

Website LinkedIn Glassdoor