Later

3 months ago

Retail Media Strategist (Walmart Connect) - Freelance Contractor

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 7 hours agoStatus: Live

Job Summary

Freelance Retail Media Strategist driving Walmart Connect campaigns end-to-end: define the channel strategy, execute hands-on optimization, build playbooks, and establish reporting frameworks. Partner with the Head of Paid Media and analytics teams to scale pilot campaigns, translate data into actionable recommendations, and upskill internal buyers for sustained growth across ROAS, CPA, and CTR.

Location: Boston, Vancouver, Chicago

Workplace: Hybrid

Employment Type: Freelance · Permanent

Job Function: Executive & General Management

Key Responsibilities

•Define and execute the Walmart Connect channel strategy, including campaign structure, budget allocation, and testing roadmap
•Own hands-on keyboard execution across Walmart Connect campaigns (setup, trafficking, optimization, pacing)
•Build and manage campaigns across Sponsored Products, Sponsored Brands, and DSP (as applicable)
•Establish reporting frameworks and dashboards to track performance and surface insights
•Partner with cross-functional teams to ensure integrated campaign execution and upskill internal buyers

Pay and Benefits

Salary: USD 75 - 100 hourly

Key Requirements

•3+ years of experience in paid media, with direct hands-on experience in retail media networks (Walmart Connect strongly preferred)
•Proven track record of owning and optimizing campaigns hands-on (“in platform” execution is non-negotiable)
•Strong understanding of retail media KPIs, attribution models, and optimization levers
•Demonstrated ability to translate data into actionable insights and strategy
•Experience creating playbooks, training materials, or upskilling internal teams

Experience:3+ yearsRetail mediaAdvertisingMarketing

Skills:CommunicationStrategic thinkingAnalytical thinking

Languages:English

Tech Stack:Walmart ConnectDSPSponsored ProductsSponsored Brands

Company Brief

Later

Provides a visual social media planning, scheduling, and analytics platform that helps brands, creators, and agencies manage Instagram, TikTok, and other social channels. Offers content calendar, media library, and performance insights to streamline social publishing workflows.

Industry: SaaS

Company Size: Medium (51 to 250 employees)

Growth: Growth Stage Startup

Funding: Series A

Headquarters: Vancouver, Canada

Founded: 2014

Website

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Later

3 months ago

Retail Media Strategist (Walmart Connect) - Freelance Contractor

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 7 hours agoStatus: Live

Job Summary

Location: Boston, Vancouver, Chicago

Workplace: Hybrid

Employment Type: Freelance · Permanent

Job Function: Executive & General Management

Key Responsibilities

•Define and execute the Walmart Connect channel strategy, including campaign structure, budget allocation, and testing roadmap
•Own hands-on keyboard execution across Walmart Connect campaigns (setup, trafficking, optimization, pacing)
•Build and manage campaigns across Sponsored Products, Sponsored Brands, and DSP (as applicable)
•Establish reporting frameworks and dashboards to track performance and surface insights
•Partner with cross-functional teams to ensure integrated campaign execution and upskill internal buyers

Pay and Benefits

Salary: USD 75 - 100 hourly

Key Requirements

•3+ years of experience in paid media, with direct hands-on experience in retail media networks (Walmart Connect strongly preferred)
•Proven track record of owning and optimizing campaigns hands-on (“in platform” execution is non-negotiable)
•Strong understanding of retail media KPIs, attribution models, and optimization levers
•Demonstrated ability to translate data into actionable insights and strategy
•Experience creating playbooks, training materials, or upskilling internal teams

Experience:3+ yearsRetail mediaAdvertisingMarketing

Skills:CommunicationStrategic thinkingAnalytical thinking

Languages:English

Tech Stack:Walmart ConnectDSPSponsored ProductsSponsored Brands

Company Brief

Later

Industry: SaaS

Company Size: Medium (51 to 250 employees)

Growth: Growth Stage Startup

Funding: Series A

Headquarters: Vancouver, Canada

Founded: 2014

Website