GTM Strategy Principal

Remote
Anywhere
Workplace: RemoteFull timeUSD 65,750 - 184,950 annuallyFunction: Strategy & Corporate DevelopmentSkills: ["Strategic thinking","Stakeholder management","Communication","Problem-solving","Executional excellence"]

Architect and lead transformative go-to-market programs spanning product launches, sales model innovation, partner strategies, and GTM operating model evolution. Define scalable revenue motions across Sales and Customer Success, advise RevOps and GTM leadership, and drive enterprise-wide stakeholder alignment. Develop governance frameworks and readiness criteria, shape the transition to platform selling, and translate complex data into exec-level decisions that accelerate revenue growth and customer experience.

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FursaFursa
Remote
Remote
5 months ago

GTM Strategy Principal

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Job Summary

Architect and lead transformative go-to-market programs spanning product launches, sales model innovation, partner strategies, and GTM operating model evolution. Define scalable revenue motions across Sales and Customer Success, advise RevOps and GTM leadership, and drive enterprise-wide stakeholder alignment. Develop governance frameworks and readiness criteria, shape the transition to platform selling, and translate complex data into exec-level decisions that accelerate revenue growth and customer experience.
Location: Anywhere
Workplace: Remote
Employment Type: Full time
Job Function: Strategy & Corporate Development

Key Responsibilities

  • •Architect and lead high-impact GTM programs including product launches, sales model innovation, partner strategies, and systems/process evolution.
  • •Define and institutionalize scalable GTM operating models such as account allocation, capacity planning, customer segmentation, and revenue motions across Sales and Customer Success.
  • •Act as a strategic advisor to RevOps and GTM leadership to guide decision-making and align executive forums.
  • •Serve as a subject matter expert and connector, building cross-functional networks to align strategies and eliminate friction.
  • •Develop governance frameworks and processes (e.g., ROEs, launch models, readiness criteria) to scale long-term GTM execution and influence executive decisions.

Pay and Benefits

Salary: USD 65,750 - 184,950 annually
Equity and Bonus:Equity
Perks:Remote WorkPaid LeaveHealth InsuranceEquityLearning BudgetHome Office

Key Requirements

  • •Broad expertise in go-to-market strategy and operations, with proven ability to design innovative frameworks and processes across disciplines.
  • •Experience partnering with Marketing teams and using marketing tools to connect demand generation, top-of-funnel execution, and sales motions.
  • •Demonstrated ability to lead complex, high-stakes initiatives with independent judgment and trade-off evaluation.
  • •Ability to translate complexity into clarity, developing conceptual models and narratives for executive levels.
  • •Deep commitment to scalability, process excellence, and continuous improvement, including leveraging automation and AI.
Skills:Strategic thinkingStakeholder managementCommunicationProblem-solvingExecutional excellence
Languages:English
Tech Stack:AutomationAI

Company Brief

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