Analytics Manager - Marketing Science

Wise
London
Workplace: OnsiteFull timeGBP 75,000 - 115,000 annuallyFunction: Marketing & GrowthExperience: 4+ yearsEducation: bachelorsSkills: ["Leadership","Stakeholder management","Communication","Team leadership","Project management"]

Lead the Marketing Science analytics function to define and execute the triangle of measurement for advertising effectiveness across global markets. Guide a two-analyst team, own strategic roadmap for attribution models (including MMM and experiments), and collaborate with marketing, data science, and engineering. Translate insights into actionable optimization that drives measurable impact across marketing investments.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Wise
Wise
3 months ago

Analytics Manager - Marketing Science

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 1 hour agoStatus: Live

Job Summary

Lead the Marketing Science analytics function to define and execute the triangle of measurement for advertising effectiveness across global markets. Guide a two-analyst team, own strategic roadmap for attribution models (including MMM and experiments), and collaborate with marketing, data science, and engineering. Translate insights into actionable optimization that drives measurable impact across marketing investments.
Location: London
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Own the strategy and implementation of our triangle of measurement, including marketing attribution models, experimentation, and Marketing Mix Models.
  • •Collaborate with marketing channels, data science and data engineering, and other cross-functional teams to identify and prioritise key business needs in measurement products.
  • •Manage and develop a team of two analysts, ensuring high-quality output and outcome-oriented prioritization.
  • •Develop and execute a strategic roadmap for the measurement product, identifying new opportunities and alternative solutions.
  • •Leverage AI tools to optimise and scale processes, providing deep-dives and insights.

Pay and Benefits

Salary: GBP 75,000 - 115,000 annually
Perks:Health InsuranceRsusRemote WorkSabbaticalMaternity LeaveLearning Budget

Key Requirements

  • •4+ years of experience in a marketing analytics or data science role.
  • •Proficiency in SQL, advanced in Python and experience in data visualization tools (e.g., Lightdash); dbt is advantageous.
  • •Experience building and deploying data pipelines and models.
  • •Very strong knowledge of marketing attribution models, including Marketing Mix Models and experimentation.
  • •Bachelor’s degree in Statistics, Economics, or related field
Experience:4+ yearsMarketing analyticsAdvertising
Education:Bachelor's
Skills:LeadershipStakeholder managementCommunicationTeam leadershipProject management
Languages:English
Tech Stack:SQLPythonDbtLightdashData pipelinesMarketing attribution modelsMarketing Mix Models

Company Brief

Wise
Wise (formerly TransferWise) is a London-based fintech that provides low-cost international money transfers, multi-currency accounts and payment infrastructure for individuals and businesses worldwide.
Industry: Payments
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: London, United Kingdom
Founded: 2011
Glassdoor
Glassdoor: 3.8
WebsiteLinkedInGlassdoor