Plaid

4 months ago

Head of Product Marketing

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 5 hours agoStatus: Live

Job Summary

Own the end-to-end strategy, operating model, performance bar, and talent development for Plaid’s Product Marketing function. Set PMM structure and guardrails, elevate Plaid’s central product narrative and positioning discipline, and drive business impact through PMF strategy, GTM execution, launch alignment, and post-launch optimization. Lead and grow a championship PMM team while serving as an executive thought partner to CMO, CEO/CPO, COO, and sales leadership.

Location: San Francisco, New York

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Director level

Key Responsibilities

•Set and operationalize the PMM strategy and operating model, including PMM structure, guardrails, and engagement norms.
•Establish KPI frameworks tying PMM work to measurable business impact.
•Own Plaid’s central product narrative and raise messaging/positioning discipline across products.
•Partner with Product and GTM leadership to drive product-market fit strategy, quota attainment, time to close, and campaign lift; ensure launch discipline and post-launch optimization.
•Directly manage and develop a championship PMM team, including performance management, coaching senior talent, and recruiting/calibrating PMM leaders.

Pay and Benefits

Salary: USD 230,000 - 400,000 annually

Perks:Health InsuranceDentalVision401k

Key Requirements

•Minimum 10 years of experience in product marketing leadership at high-growth B2B SaaS companies.
•Experience managing large, multi-layered teams (15+).
•Proven success as a Product Marketing leader at a B2B SaaS company of similar scale.
•Built and led a team of world-class product marketers.
•Success across a multi-dimensional marketing maturity (multi-product/solution, multi-segment, multi-buyer) with startup/small-company builder experience.

Experience:10+ yearsB2B SaaSSaaSFintechPaymentsBankingDeveloper tools

Skills:Strategic thinkingCross-functional collaborationEQLeadershipStakeholder management

Company Brief

Plaid

Provides APIs that enable applications to connect with users’ bank accounts, verify financial data, and power payment and account verification workflows for fintechs and financial services companies.

Industry: Fintech Infrastructure

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Valuation: Unicorn (USD 1B+)

Funding: Series D

Headquarters: San Francisco, United States

Founded: 2013

Website LinkedIn

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Plaid

4 months ago

Head of Product Marketing

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 5 hours agoStatus: Live

Job Summary

Location: San Francisco, New York

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Director level

Key Responsibilities

•Set and operationalize the PMM strategy and operating model, including PMM structure, guardrails, and engagement norms.
•Establish KPI frameworks tying PMM work to measurable business impact.
•Own Plaid’s central product narrative and raise messaging/positioning discipline across products.
•Partner with Product and GTM leadership to drive product-market fit strategy, quota attainment, time to close, and campaign lift; ensure launch discipline and post-launch optimization.
•Directly manage and develop a championship PMM team, including performance management, coaching senior talent, and recruiting/calibrating PMM leaders.

Pay and Benefits

Salary: USD 230,000 - 400,000 annually

Perks:Health InsuranceDentalVision401k

Key Requirements

•Minimum 10 years of experience in product marketing leadership at high-growth B2B SaaS companies.
•Experience managing large, multi-layered teams (15+).
•Proven success as a Product Marketing leader at a B2B SaaS company of similar scale.
•Built and led a team of world-class product marketers.
•Success across a multi-dimensional marketing maturity (multi-product/solution, multi-segment, multi-buyer) with startup/small-company builder experience.

Experience:10+ yearsB2B SaaSSaaSFintechPaymentsBankingDeveloper tools

Skills:Strategic thinkingCross-functional collaborationEQLeadershipStakeholder management

Company Brief

Plaid

Industry: Fintech Infrastructure

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Valuation: Unicorn (USD 1B+)

Funding: Series D

Headquarters: San Francisco, United States

Founded: 2013

Website LinkedIn