Director, Sales Iberia & Italy - HOKA

Lead long-term strategic sales growth for HOKA across Italy and Iberia, driving the transition from distributor-led to branch-led markets. Recruit, manage, and develop a high-performing field sales team, building strong relationships with senior business partners and retail buying groups. Localize and execute EMEA sales plans, oversee retail ecosystem standards, and collaborate cross-functionally on seasonal forecasting and marketing campaigns to maximize revenue, market share, and brand equity.