Coordinator, Events - AMER (Smartwool & icebreaker)

VF Corporation
Denver
Workplace: OnsiteFull timeUSD 56,160 - 70,200 annuallyFunction: Executive & General ManagementExperience: 2+ yearsSkills: ["Organizational skills","Attention to detail","Communication","Relationship-building","Cross-functional collaboration"]

Coordinate and execute sales meetings, trade shows, and retailer events for the Americas Commercial team supporting Smartwool and icebreaker. Own end-to-end planning from venue and logistics through onsite execution and teardown, including exhibitor operations, budgets, vendor contracts, and timelines. Partner cross-functionally with Sales, Marketing, Merchandising, and external agencies to deliver on-budget events aligned to brand objectives while continuously capturing learnings to improve future programs.

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VF Corporation
VF Corporation
2 days ago

Coordinator, Events - AMER (Smartwool & icebreaker)

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Last checked: 16 hours agoStatus: Live

Job Summary

Coordinate and execute sales meetings, trade shows, and retailer events for the Americas Commercial team supporting Smartwool and icebreaker. Own end-to-end planning from venue and logistics through onsite execution and teardown, including exhibitor operations, budgets, vendor contracts, and timelines. Partner cross-functionally with Sales, Marketing, Merchandising, and external agencies to deliver on-budget events aligned to brand objectives while continuously capturing learnings to improve future programs.
Location: Denver
Workplace: Onsite
Employment Type: Full time
Job Function: Executive & General Management
Seniority: Mid level

Key Responsibilities

  • •Support planning and execution of seasonal sales meetings from venue selection through event completion.
  • •Coordinate logistics including hotel contracts, rooming lists, catering, transportation, and audiovisual requirements.
  • •Manage event timelines, checklists, and project plans to ensure milestones are met.
  • •Coordinate tradeshow and brand event logistics including registration, booth services, shipping, inventory, and vendor management.
  • •Serve as a central coordination point, maintain project timelines and event status updates, and capture learnings to improve future programs.
Travel: Medium travel

Pay and Benefits

Salary: USD 56,160 - 70,200 annually

Key Requirements

  • •+2 years of experience planning and executing meetings, conferences, trade shows, or customer events.
  • •Exceptional organizational skills to manage multiple projects simultaneously.
  • •Strong attention to detail and commitment to delivering a high-quality experience.
  • •Excellent communication and relationship-building skills across teams and external partners.
  • •Proficiency with Microsoft Office Suite (Excel, PowerPoint, Teams, and Outlook).
Experience:2+ yearsApparelOutdoorLifestyle brandsTrade shows
Skills:Organizational skillsAttention to detailCommunicationRelationship-buildingCross-functional collaboration
Tech Stack:Microsoft OfficeExcelPowerPointMicrosoft TeamsOutlook

Company Brief

VF Corporation
Global apparel and footwear company that owns brands such as Vans, The North Face, Timberland, and Dickies. Designs, markets, and distributes branded lifestyle products through wholesale, retail, and e-commerce channels worldwide.
Industry: Fashion & Apparel
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Denver, United States
Founded: 1899
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