Senior Brand Manager

The Kraft Heinz Company
London
Workplace: OnsiteFull timeFunction: Marketing & GrowthEducation: bachelorsSkills: ["Communication skills","Strategic thinking","Project management","Result orientation","Cross-functional collaboration"]

Own brand growth for one of the fastest-growing categories in the Heinz portfolio, driving the full cycle from marketing strategy through in-market execution. Lead consumer insight–driven communication and end-to-end innovation (idea to launch), coordinating across Category Development, Sales, Finance, Consumer Insights, R&D, Procurement, and Supply Chain. Manage media plans and campaigns with agencies, delivering breakthrough work with commercial rigor.

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The Kraft Heinz Company
The Kraft Heinz Company
3 months ago

Senior Brand Manager

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Source: Company careers pageValidated by: Fursa AI
Last checked: 33 days agoStatus: Live

Job Summary

Own brand growth for one of the fastest-growing categories in the Heinz portfolio, driving the full cycle from marketing strategy through in-market execution. Lead consumer insight–driven communication and end-to-end innovation (idea to launch), coordinating across Category Development, Sales, Finance, Consumer Insights, R&D, Procurement, and Supply Chain. Manage media plans and campaigns with agencies, delivering breakthrough work with commercial rigor.
Location: London
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Drive growth of a top category by managing strategy through best-in-class in-market execution.
  • •Use consumer insights to build brand equity via communication and innovation projects.
  • •Create and deliver breakthrough innovations that drive results and strengthen the brand for the future.
  • •Project-manage innovation and renovation initiatives aligned to long-term strategy and cross-category plans.
  • •Own the media plan and lead campaign execution for the category with close agency partnership.

Pay and Benefits

Perks:Health InsurancePaid LeaveChildcareGym Membership

Key Requirements

  • •Strong consumer understanding to translate insights into brand equity through communication and innovation projects.
  • •End-to-end experience delivering successful innovation projects (idea to launch) across multiple functions and external partners.
  • •Experience managing communication plans from creative through media execution, including working with creative, PR, and media agencies.
  • •Strong commercial and P&L understanding.
  • •Fluency in English; Bachelor’s degree required (master’s preferred).
Experience:Consumer insightsInnovationMarketing
Education:Bachelor's
Skills:Communication skillsStrategic thinkingProject managementResult orientationCross-functional collaboration
Languages:English

Company Brief

The Kraft Heinz Company
The Kraft Heinz Company is a global food and beverage company producing iconic packaged foods and condiments across categories like cheese, meals, condiments, and beverages, serving retail, foodservice, and consumer markets worldwide.
Industry: Food & Beverage
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Chicago, United States
Founded: 2015
WebsiteLinkedIn