Visa

2 weeks ago

Director, Affluent Commercialization & GTM, Marketing Services

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 17 hours agoStatus: Live

Job Summary

Lead the development and commercialization of Affluent-focused Marketing Services offerings, supporting Visa Infinite experiential value propositions. Partner across Global Sponsorships, Product, and Marketing Services to translate affluent product strategy and sponsorship assets into scalable client-ready solutions, sales plays, and go-to-market materials. Define and operationalize an end-to-end operating model, refine offerings using market feedback and performance insights, and create executive-ready storytelling for senior stakeholders.

Location: San Francisco

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Director level

Key Responsibilities

•Drive Affluent (Visa Infinite) go-to-market strategy by translating product strategy and sponsorship/experiential assets into Marketing Services sales plays
•Develop and maintain GTM materials including pitch decks, narratives, case studies, and pricing frameworks
•Drive commercialization and partnership-led growth by identifying partnership opportunities and turning them into sellable value propositions and GTM materials
•Define and operationalize Affluent Marketing Services ways of working, including cross-functional roles and an end-to-end operating model
•Track performance using KPIs, leverage data to refine offerings, and compile case studies to support commercialization

Travel: Low travel

Pay and Benefits

Salary: USD 178,300 - 285,600 annually

Perks:Health InsuranceDentalVision401kFsa/hsaLife InsurancePaid LeaveWellness Stipend

Key Requirements

•10+ years of experience in marketing, commercialization, consulting, or related fields
•Bachelor’s degree required
•Experience in Marketing Services, Sponsorship & Partnership marketing, Experiential Marketing, or client-facing commercialization roles
•Strong understanding of affluent/high-value consumer segments and drivers of engagement
•Advanced proficiency in Microsoft PowerPoint and Excel, with working knowledge of data analysis and performance measurement

Experience:10+ years

Education:Bachelor's

Skills:Critical thinkingProblem-solvingStorytellingPresentationOrganizational skills

Tech Stack:Microsoft PowerPointExcel

Company Brief

Visa

Global payments technology company that operates the VisaNet electronic payments network, facilitating credit, debit and digital transactions between consumers, merchants, financial institutions and governments worldwide.

Industry: Payments

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: San Francisco, United States

Founded: 1958

Glassdoor: 3.8

Website LinkedIn Glassdoor

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Visa

2 weeks ago

Director, Affluent Commercialization & GTM, Marketing Services

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 17 hours agoStatus: Live

Job Summary

Location: San Francisco

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Director level

Key Responsibilities

•Drive Affluent (Visa Infinite) go-to-market strategy by translating product strategy and sponsorship/experiential assets into Marketing Services sales plays
•Develop and maintain GTM materials including pitch decks, narratives, case studies, and pricing frameworks
•Drive commercialization and partnership-led growth by identifying partnership opportunities and turning them into sellable value propositions and GTM materials
•Define and operationalize Affluent Marketing Services ways of working, including cross-functional roles and an end-to-end operating model
•Track performance using KPIs, leverage data to refine offerings, and compile case studies to support commercialization

Travel: Low travel

Pay and Benefits

Salary: USD 178,300 - 285,600 annually

Perks:Health InsuranceDentalVision401kFsa/hsaLife InsurancePaid LeaveWellness Stipend

Key Requirements

•10+ years of experience in marketing, commercialization, consulting, or related fields
•Bachelor’s degree required
•Experience in Marketing Services, Sponsorship & Partnership marketing, Experiential Marketing, or client-facing commercialization roles
•Strong understanding of affluent/high-value consumer segments and drivers of engagement
•Advanced proficiency in Microsoft PowerPoint and Excel, with working knowledge of data analysis and performance measurement

Experience:10+ years

Education:Bachelor's

Skills:Critical thinkingProblem-solvingStorytellingPresentationOrganizational skills

Tech Stack:Microsoft PowerPointExcel

Company Brief

Visa

Industry: Payments

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: San Francisco, United States

Founded: 1958

Glassdoor: 3.8

Website LinkedIn Glassdoor