Lead, Retail Media Partnerships (Malaysia)

Delivery Hero
Kuala Lumpur
Workplace: HybridFull timeFunction: Business Development & PartnershipsExperience: 8+ yearsSkills: ["Strategic thinking","Leadership","Communication","Presentation skills","Analytical mindset"]

Lead and grow the Retail Media & Partnerships business in foodpanda in Malaysia, owning commercial strategy, sales, and execution. Drive B2B revenue growth by building and closing partnerships with FMCGs, financial institutions, and media agencies. Manage key media agency relationships, oversee partner-funded deals and campaign sponsorships, collaborate with cross-functional teams, and use performance insights to optimize campaigns and strengthen partner value.

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Delivery Hero
Delivery Hero
3 days ago

Lead, Retail Media Partnerships (Malaysia)

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Last checked: 12 hours agoStatus: Live

Job Summary

Lead and grow the Retail Media & Partnerships business in foodpanda in Malaysia, owning commercial strategy, sales, and execution. Drive B2B revenue growth by building and closing partnerships with FMCGs, financial institutions, and media agencies. Manage key media agency relationships, oversee partner-funded deals and campaign sponsorships, collaborate with cross-functional teams, and use performance insights to optimize campaigns and strengthen partner value.
Location: Kuala Lumpur
Workplace: Hybrid
Employment Type: Full time
Job Function: Business Development & Partnerships
Seniority: Manager level

Key Responsibilities

  • •Lead and grow the Retail Media & Partnerships business in foodpanda for Malaysia, overseeing commercial strategy, sales, and execution.
  • •Drive B2B revenue growth by building and closing deals with FMCGs, financial institutions, and media agencies.
  • •Own key media agency relationships to unlock media budgets from CPG clients across multiple verticals.
  • •Serve as commercial lead for local partner-funded deals, campaign sponsorships, and advertising inventory sales.
  • •Collaborate cross-functionally with Category Management, Q-Commerce, Ad Ops, and Marketing; optimize campaigns using performance data and insights.

Key Requirements

  • •8+ years of experience in an advertisement agency, or brand/retailer-side eCommerce role, ideally in FMCG.
  • •Proven track record managing and negotiating high-value partnerships with CPGs, media agencies, or retailers.
  • •Strong understanding of AdTech, programmatic advertising, or PPC, and how to leverage them for business growth.
  • •Strategic leadership ability: lead teams, define business objectives, and implement solutions with measurable results.
  • •Exceptional communication and presentation skills, with fluency in English to influence senior stakeholders.
Experience:8+ yearsE-commerceFMCGAdTech
Skills:Strategic thinkingLeadershipCommunicationPresentation skillsAnalytical mindset
Languages:English
Tech Stack:AdTechProgrammatic advertisingPPC

Company Brief

Delivery Hero
Global online food-ordering and local delivery platform operating multiple regional brands (e.g., Foodpanda, Glovo, Talabat) across 50–70+ countries, supplying food and quick-commerce deliveries via marketplace and logistics services.
Industry: Online Marketplaces
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Berlin, Germany
Founded: 2011
Glassdoor
Glassdoor: 3.4
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