Marketing Technologies Product Manager
Texas Capital Bancshares
Austin
Full timeFunction: Product ManagementExperience: 5-7 yearsEducation: bachelorsSkills: ["Analytical","Problem-solving","Vendor management","Partnership building","Data-driven thinking"]Lead and manage the marketing technology (martech) stack to support both B2B and B2C marketing initiatives. Partner with marketing and technology teams to develop and execute a martech strategy, select and manage platforms, integrate solutions, and ensure seamless data flow. Analyze performance to improve campaign effectiveness and ROI, serve as a subject-matter expert on data and technology opportunities, and act as product owner across multiple platforms.

