PR & Communications Lead

Yum! Brands
Johannesburg
Workplace: HybridFull timeFunction: Communications, PR & CommunityExperience: 10+ yearsEducation: bachelorsSkills: ["Leadership","Strategic thinking","Creative innovation","Stakeholder management","Verbal and written communication"]

Own KFC’s PR and reputation strategy by developing a 12-month communications calendar and leading integrated campaigns across owned channels and earned media. Set KPIs and reporting for trust, sentiment, and share of voice, manage social and media listening, and partner with internal and external stakeholders. Lead proactive issues/crisis management planning, oversee agency performance, and provide people leadership and mentorship to drive high-impact, industry-leading brand outcomes.

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Yum! Brands
Yum! Brands
2 days ago

PR & Communications Lead

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Source: Company careers pageValidated by: Fursa AI
Last checked: 11 hours agoStatus: Live
Reposted: similar role first listed 2 weeks ago

Job Summary

Own KFC’s PR and reputation strategy by developing a 12-month communications calendar and leading integrated campaigns across owned channels and earned media. Set KPIs and reporting for trust, sentiment, and share of voice, manage social and media listening, and partner with internal and external stakeholders. Lead proactive issues/crisis management planning, oversee agency performance, and provide people leadership and mentorship to drive high-impact, industry-leading brand outcomes.
Location: Johannesburg
Workplace: Hybrid
Employment Type: Full time
Job Function: Communications, PR & Community
Seniority: Manager level

Key Responsibilities

  • •Define and deliver a comprehensive PR and communications calendar to protect and grow brand trust and influence.
  • •Translate the calendar into actionable plans for agencies and stakeholders, including integrated PR and communications campaigns.
  • •Maintain owned channel excellence by leading narrative consistency, briefing agencies, managing content pipelines, and overseeing the Purpose website end-to-end.
  • •Oversee performance reporting and KPIs (e.g., share of voice, sentiment, trust metrics) and run media/social listening with actionable insights.
  • •Support reputational risk and corporate affairs matters, develop crisis management policies/procedures, and proactively manage traditional and social media response strategies.

Key Requirements

  • •10+ years’ experience in corporate communications.
  • •5+ years team management experience and 5+ years agency management experience.
  • •3+ years crisis management experience.
  • •Bachelor of Arts in Communications/Marketing (Honours degree advantageous).
  • •Ability to build, motivate, manage, and develop high-performing teams with strong stakeholder influence and communication skills.
Experience:10+ yearsCorporate communicationsFMCGRetailQSR
Education:Bachelor's
Skills:LeadershipStrategic thinkingCreative innovationStakeholder managementVerbal and written communication

Company Brief

Yum! Brands
Yum! Brands is a global quick-service restaurant company that develops, franchises and operates KFC, Pizza Hut, Taco Bell and Habit Burger & Grill, serving tens of thousands of restaurants across more than 150 countries with digital and franchise-led growth strategies.
Industry: Restaurants & Food Service
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Louisville, United States
Founded: 1997
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