Attentive

1 month ago

Senior Product Marketing Manager, Competitive Intelligence

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 9 hours agoStatus: Live

Job Summary

Own and scale the competitive and market intelligence program, translating competitor and market signals into actionable insights that improve win rates. Monitor the martech landscape with deep focus on SMS, email, RCS, and cross-channel engagement, and maintain battlecards, comparison matrices, objection-handling guides, and win/loss summaries. Partner with product, strategy, GTM, and sales to drive deal execution, messaging strategy, and AI-powered workflows for faster intelligence distribution.

Location: United States

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Own the end-to-end competitive intelligence program, including framework, competitor prioritization, and monitoring cadence
•Track and analyze the competitive landscape across martech, focusing on SMS, email, RCS, push, and cross-channel engagement platforms
•Maintain and evolve battlecards, product comparison matrices, objection-handling guides, and win/loss summaries to support deal execution
•Provide direct deal support through competitive evaluations and churn-risk calls when CI expertise can influence outcomes
•Build win/loss interview analysis, translate CRM patterns into strategic recommendations, and develop AI-powered workflows to scale intelligence gathering and distribution

Pay and Benefits

Salary: USD 125,000 - 160,000 annually

Perks:Health InsuranceEquity

Key Requirements

•5+ years of experience in product marketing, competitive intelligence, strategy, or a related B2B SaaS role
•Proven experience building competitive enablement materials (battlecards, comparison matrices, objection guides) used by sales
•Strong analytical skills to synthesize diverse information into clear, actionable insights and narratives
•Excellent written and verbal communication to create executive briefs and lead sales training
•Hands-on experience with CI platforms such as Klue (or similar tools) and AI-powered workflows

Experience:B2B SaaS

Skills:AnalyticalCommunicationCross-functional collaborationOrganizationDetail-orientedSelf-motivated

Languages:English

Tech Stack:KlueAISMSRCSEmailPush notificationsCRM

Company Brief

Attentive

Provides a mobile messaging and personalization platform that helps brands engage customers via SMS, email, and onsite messaging to drive sales, retention, and personalized marketing at scale.

Industry: Enterprise Software

Company Size: Enterprise (1,001+ employees)

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: New York, United States

Founded: 2016

Website LinkedIn

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Attentive

1 month ago

Senior Product Marketing Manager, Competitive Intelligence

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 9 hours agoStatus: Live

Job Summary

Location: United States

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Own the end-to-end competitive intelligence program, including framework, competitor prioritization, and monitoring cadence
•Track and analyze the competitive landscape across martech, focusing on SMS, email, RCS, push, and cross-channel engagement platforms
•Maintain and evolve battlecards, product comparison matrices, objection-handling guides, and win/loss summaries to support deal execution
•Provide direct deal support through competitive evaluations and churn-risk calls when CI expertise can influence outcomes
•Build win/loss interview analysis, translate CRM patterns into strategic recommendations, and develop AI-powered workflows to scale intelligence gathering and distribution

Pay and Benefits

Salary: USD 125,000 - 160,000 annually

Perks:Health InsuranceEquity

Key Requirements

•5+ years of experience in product marketing, competitive intelligence, strategy, or a related B2B SaaS role
•Proven experience building competitive enablement materials (battlecards, comparison matrices, objection guides) used by sales
•Strong analytical skills to synthesize diverse information into clear, actionable insights and narratives
•Excellent written and verbal communication to create executive briefs and lead sales training
•Hands-on experience with CI platforms such as Klue (or similar tools) and AI-powered workflows

Experience:B2B SaaS

Skills:AnalyticalCommunicationCross-functional collaborationOrganizationDetail-orientedSelf-motivated

Languages:English

Tech Stack:KlueAISMSRCSEmailPush notificationsCRM

Company Brief

Attentive

Provides a mobile messaging and personalization platform that helps brands engage customers via SMS, email, and onsite messaging to drive sales, retention, and personalized marketing at scale.

Industry: Enterprise Software

Company Size: Enterprise (1,001+ employees)

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: New York, United States

Founded: 2016

Website LinkedIn